Local Nielsen ratings snapshot (Wed., March 25) -- Idol keeps Fox on top
03/26/15 09:36 AM
By ED BARK
@unclebarkycom on Twitter
Empire-less for the first Wednesday since Jan. 7th, Fox remained in control of the night with two hours of American Idol.
Capped by the vote-offs of two more contestants, Idol commanded the 7 to 9 p.m. slot with 306,856 D-FW viewers before Fox4’s local 9 p.m. newscast likewise ran first by keeping Idol’s entire audience tuned in.
Idol and the news also breezed with advertiser-prized 18-to-49-year-olds, drawing respective totals of 100,922 and 119,844 viewers. The news nearly tripled the 18-to-49 numbers for runners-up Chicago P.D. on NBC and CSI: Cyber on CBS. Extensive coverage of the tornado strike in Oklahoma no doubt punched up the numbers in both Nielsen measurements.
In the Big Four broadcast network arena, ABC’s 9 p.m. Nashville: On the Record 2 easily had the smallest prime-time haul of 18-to-49-year-olds. Just 9,461 tuned in.
Here are Wednesday’s local news derby results.
Gannett8 overcame ABC’s lousy 9 p.m. lead-in to draw the most total viewers at 10 p.m. But Fox4 dominated among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 also swept the 6 a.m. and 5 p.m. competitions while adding a 6 p.m. win in the 25-to-54 demographic. CBS11 had the most total viewers at 6 p.m.
Also notable at 6 a.m.: Gannett8 ended its unprecedented streak of eight consecutive last-place finishes among 25-to-54-year-olds. The station ran third ahead of CBS11 and slightly behind NBC5.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Empire-less for the first Wednesday since Jan. 7th, Fox remained in control of the night with two hours of American Idol.
Capped by the vote-offs of two more contestants, Idol commanded the 7 to 9 p.m. slot with 306,856 D-FW viewers before Fox4’s local 9 p.m. newscast likewise ran first by keeping Idol’s entire audience tuned in.
Idol and the news also breezed with advertiser-prized 18-to-49-year-olds, drawing respective totals of 100,922 and 119,844 viewers. The news nearly tripled the 18-to-49 numbers for runners-up Chicago P.D. on NBC and CSI: Cyber on CBS. Extensive coverage of the tornado strike in Oklahoma no doubt punched up the numbers in both Nielsen measurements.
In the Big Four broadcast network arena, ABC’s 9 p.m. Nashville: On the Record 2 easily had the smallest prime-time haul of 18-to-49-year-olds. Just 9,461 tuned in.
Here are Wednesday’s local news derby results.
Gannett8 overcame ABC’s lousy 9 p.m. lead-in to draw the most total viewers at 10 p.m. But Fox4 dominated among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 also swept the 6 a.m. and 5 p.m. competitions while adding a 6 p.m. win in the 25-to-54 demographic. CBS11 had the most total viewers at 6 p.m.
Also notable at 6 a.m.: Gannett8 ended its unprecedented streak of eight consecutive last-place finishes among 25-to-54-year-olds. The station ran third ahead of CBS11 and slightly behind NBC5.
Email comments or questions to: unclebarky@verizon.net