Local Nielsen ratings snapshot (Mon., April 10) -- another vocal majority
04/11/17 01:47 PM
By ED BARK
@unclebarkycom on Twitter
NBC’s The Voice powered itself to another dominating win over ABC’s Dancing with the Stars Monday while also outdrawing all other prime-time attractions.
In its usual 7 to 9 p.m. slot, The Voice drew 305,3865 D-FW viewers to 203,591 for DWTS. Among advertiser-coveted 18-to-49-year-olds, The Voice crushed DWTS by a score of 105,834 viewers to 32,071. DWTS also was beaten in that key demographic by three of CBS’ four competing sitcoms -- Kevin Can Wait, Superior Donuts and 2 Broke Girls. Only Man With A Plan failed in that endeavor.
At 9 p.m., Fox4’s local newscast tied CBS’ Scorpion in total viewers with 174,506 apiece. But the news won outright with 18-to-49-year-olds (60,935).
On AMC, the 9 p.m. Season 3 premiere of Better Call Saul had 65,440 total viewers. Well over half of them -- 48,107 -- were within the 18-to-49 sweet spot. So that’s a considerable plus.
Here are Monday’s local news derby results.
NBC5 ran first in total viewers at 10 p.m. while TEGNA8 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 swept the 6 a.m. races and NBC5 did likewise at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
NBC’s The Voice powered itself to another dominating win over ABC’s Dancing with the Stars Monday while also outdrawing all other prime-time attractions.
In its usual 7 to 9 p.m. slot, The Voice drew 305,3865 D-FW viewers to 203,591 for DWTS. Among advertiser-coveted 18-to-49-year-olds, The Voice crushed DWTS by a score of 105,834 viewers to 32,071. DWTS also was beaten in that key demographic by three of CBS’ four competing sitcoms -- Kevin Can Wait, Superior Donuts and 2 Broke Girls. Only Man With A Plan failed in that endeavor.
At 9 p.m., Fox4’s local newscast tied CBS’ Scorpion in total viewers with 174,506 apiece. But the news won outright with 18-to-49-year-olds (60,935).
On AMC, the 9 p.m. Season 3 premiere of Better Call Saul had 65,440 total viewers. Well over half of them -- 48,107 -- were within the 18-to-49 sweet spot. So that’s a considerable plus.
Here are Monday’s local news derby results.
NBC5 ran first in total viewers at 10 p.m. while TEGNA8 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 swept the 6 a.m. races and NBC5 did likewise at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net