Local Nielsen ratings snapshot (Fri.-Sun., Dec. 26-28)
12/29/08 11:50 AM
By ED BARK
The Cowboys gave up, and do did viewers at the end of Sunday's gag-inducing collapse against the Eagles.
By game's end, at 6:12 p.m., just 896,805 D-FW fans were still tuned to Fox's telecast. Viewership peaked early, between 4:15 and 4:30 p.m., when 1,462,460 viewers still had their game faces on. Overall, Cowboys-Eagles averaged 1,209,026 viewers, the lowest turnout since 1,129,310 watched Dallas thump the 49ers on Nov. 23rd.
Sunday's other NFL games were topped by NBC's Sunday night playoff elimination game between the Chargers and Broncos, which averaged 325,507 viewers.
In Friday's ratings-deflated post-Christmas Day local news derby, WFAA8 won at 10 p.m. with a comparatively measly 186,004 viewers. WFAA8 and Fox4 tied for the 10 p.m. lead among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 scored twin wins at both 6 a.m. and 5 p.m., but audiences again were pretty dinky. Fourth-place WFAA8 may have set an all-time low in the wakeup hour with just 26,572 total viewers. But WFAA8 as usual swept the 6 p.m. news competition.
The Cowboys gave up, and do did viewers at the end of Sunday's gag-inducing collapse against the Eagles.
By game's end, at 6:12 p.m., just 896,805 D-FW fans were still tuned to Fox's telecast. Viewership peaked early, between 4:15 and 4:30 p.m., when 1,462,460 viewers still had their game faces on. Overall, Cowboys-Eagles averaged 1,209,026 viewers, the lowest turnout since 1,129,310 watched Dallas thump the 49ers on Nov. 23rd.
Sunday's other NFL games were topped by NBC's Sunday night playoff elimination game between the Chargers and Broncos, which averaged 325,507 viewers.
In Friday's ratings-deflated post-Christmas Day local news derby, WFAA8 won at 10 p.m. with a comparatively measly 186,004 viewers. WFAA8 and Fox4 tied for the 10 p.m. lead among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 scored twin wins at both 6 a.m. and 5 p.m., but audiences again were pretty dinky. Fourth-place WFAA8 may have set an all-time low in the wakeup hour with just 26,572 total viewers. But WFAA8 as usual swept the 6 p.m. news competition.