Local Nielsen ratings snapshot (Sun. Dec. 27) -- new season low for cratered Cowboys
12/28/15 10:01 AM
By ED BARK
@unclebarkycom on Twitter
The Dallas Cowboys’ latest loss also achieved a new season low in total D-FW viewers, but nonetheless qualified as a moral victory. That’s because the game barely stayed above the magic one million mark.
Running until 2:58 p.m. on Fox, the 16-6 defeat at Buffalo averaged 1,005,701 viewers in dipping below the previous game’s record-setting 1,012,783 viewers during a home loss to the Jets. Cowboys-Bills drew 406,490 advertiser-prized 18-to-49-year-olds to evade the low mark of 371,557 for a Sept. 27th home loss to the Atlanta Falcons.
The Cowboys’ followup act on Fox, the Green Bay Packers’ embarrassing 38-8 meltdown at Arizona, drew Sunday’s second biggest NFL crowd with 651,581 total viewers. At the opposite end of the ratings teeter totter, CBS’ competing New Orleans Saints-Jacksonville Jaguars game had just 141,648 total viewers.
Dallas’ season will grind to a halt with Sunday’s home game versus the Washington Redskins at noon on Fox. Although meaningless, the historic rivalry implications likely will keep that one from sinking below the one million mark or “beating” the low point set by Cowboys-Bills. Then again . . .
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
The Dallas Cowboys’ latest loss also achieved a new season low in total D-FW viewers, but nonetheless qualified as a moral victory. That’s because the game barely stayed above the magic one million mark.
Running until 2:58 p.m. on Fox, the 16-6 defeat at Buffalo averaged 1,005,701 viewers in dipping below the previous game’s record-setting 1,012,783 viewers during a home loss to the Jets. Cowboys-Bills drew 406,490 advertiser-prized 18-to-49-year-olds to evade the low mark of 371,557 for a Sept. 27th home loss to the Atlanta Falcons.
The Cowboys’ followup act on Fox, the Green Bay Packers’ embarrassing 38-8 meltdown at Arizona, drew Sunday’s second biggest NFL crowd with 651,581 total viewers. At the opposite end of the ratings teeter totter, CBS’ competing New Orleans Saints-Jacksonville Jaguars game had just 141,648 total viewers.
Dallas’ season will grind to a halt with Sunday’s home game versus the Washington Redskins at noon on Fox. Although meaningless, the historic rivalry implications likely will keep that one from sinking below the one million mark or “beating” the low point set by Cowboys-Bills. Then again . . .
Email comments or questions to: unclebarky@verizon.net