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Local Nielsen ratings snapshot (Thurs., Aug. 25) -- The Cowboys, of course

By ED BARK
@unclebarkycom on Twitter
The Dallas Cowboys’ pre-season “dress rehearsal” game -- although Tony Romo was out of costume after just three plays with a back strain -- expectedly dominated Thursday’s D-FW ratings.

Despite a late 9 p.m. start at Seattle, Cowboys-Seahawks averaged 602,004 viewers on CBS11, with 276,286 in the advertiser-prized 18-to-49-year-old age range.

The first-place Texas Rangers’ 9-0 home win against the Cleveland Indians ranked third for the night with 169,978 total viewers on Fox Sports Southwest. CBS11’s 8 p.m. Countdown to Kickoff show had 219,554 viewers.

NBC’s competing Falcons-Dolphins pre-season game had no chance, drawing 120,401 viewers.

Here are Thursday’s local news derby numbers.

In a downsized three-way 10 p.m. race, TEGNA8 had the most total viewers while NBC5 won among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 ran first at 6 a.m. in total viewers, but the Peacock again prevailed with 25-to-54-year-olds.

NBC5 continued to prosper at 5 and 6 p.m., running the table in both competitions.

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