powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Wed., Jan. 27) -- Idol Dallas auditions on single network outdraw State of the Union on four

By ED BARK
American Idol's one-hour audition show from Dallas predictably drew the show's largest audience of Season 9 in these parts. Not so predictably, it also had more viewers than President Obama's State of the Union address on all four of the big broadcast networks.

Idol rolled in with 807,570 D-FW viewers on Fox, dominating the 7 p.m. hour by a seven-to-one margin over the most-watched competing program, ABC's repeat of Modern Family (115,367 viewers).

The elongated State of the Union address, which stretched to 9:20 p.m., was then carried on Fox, ABC, CBS and NBC as well as other broadcast and cable networks. The combined audience on the Big Four nets was 800,783.

Here's the overall breakdown for all networks carrying the State of the Union address:

Fox -- 346,101 viewers
ABC -- 190,016 viewers
Univision -- 142,512 viewers
CBS -- 135,726 viewers
NBC -- 128,940 viewers
Telemundo -- 74,649 viewers
Fox News Channel -- 47,504 viewers
CNN -- 40,718 viewers
PBS -- 27,145 viewers
MSNBC/CNBC -- 13,573 viewers each

In Wednesday's local news derby results, the 10 p.m. race was downsized to three competitors when CBS chose to air a full rerun of Two and a Half Men that delayed CBS11's start time to 10:17 p.m. WFAA8 took both 10 p.m. golds, winning in total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.

NBC5 easily controlled the 6 a.m. competitions with twin wins while WFAA8 notched a pair of firsts at 6 p.m. The 5 p.m. golds were split between WFAA8 in total viewers and Fox4 among 25-to-54-year-olds.