Local Nielsen ratings snapshot (Tues., Dec. 3) -- NBC prospers while CBS repeats
12/04/13 09:56 AM
By ED BARK
@unclebarkycom on Twitter
NBC mostly rode roughshod through Tuesday’s prime-time schedule, scoring with wall-to-wall firstrun programming while usually formidable CBS punted with repeats of its hit crime dramas.
Even so, CBS’ 7 p.m. reprise of NCIS still had enough juice to win its time slot with 255,647 D-FW viewers opposite the Peacock’s runner-up Biggest Loser (163,330).
After that it was all NBC, with The Voice (312,457 viewers) and Chicago Fire (213,039 viewers) winning from 8 to 10 p.m. All three NBC attractions easily topped their time slots among advertiser-prized 18-to-49-year-olds.
New episodes of Fox’s Dads and Brooklyn Nine Nine ran a solid second from 7 to 8 p.m. in the 18-to-49 demographic. Both have slowly been gaining strength as the season wears on, although CBS and ABC both backed off with repeats Tuesday.
The 9 p.m. return of ABC’s voyeuristic “news” program, What Would You Do?, drew 99,418 total viewers to finish fourth at that hour. It moved up to third, ahead of CBS’ Person of Interest rerun, among 18-to-49-year-olds.
A new 8 p.m. episode of The CW’s Supernatural fared well in the 18-to-49 measurement, losing only to The Voice and ABC’s 8:30 p.m. new episode of Trophy Wife.
In the late night arena, the 18-to-49 totals again were a big downer for CBS’ Late Show with David Letterman. Both Letterman and NBC’s The Tonight Show with Jay Leno were in repeats. But the soon to be deposed Leno still won comfortably in this key demographic, whipping both Letterman and ABC’s new edition of Jimmy Kimmel Live. Here are the 18-to-49 totals:
Leno -- 32,567
Kimmel -- 26,054
Letterman -- 6,513.
The first half-hour of the Tonight Show, fueled by Leno’s monologue and a companion comedy bit, ran wild among 18-to-49-year-olds before the ratings tailed off for Tonight’s second half (as they did for Kimmel). Here’s how those numbers looked:
Leno -- 48,851
Kimmel -- 32,567
Letterman -- 6,513
We’ll leave it at that while Jimmy Fallon prepares to take over in February and Leno decides whether to have one last hurrah somewhere else.
In Tuesday’s local news derby results, WFAA8 won handily at 10 p.m. in total viewers and was a steamroller among 25-to-54-year-olds, the main advertiser target audience for news programming. Its total of 140,157 viewers in the 25-to-54 age range came close to tripling that of second place CBS11 (48,750).
Fox4 again ran the table at 6 a.m. while NBC5 flexed at 5 p.m. with twin wins. CBS11 had the most total viewers at 6 p.m., with WFAA8 running first among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
NBC mostly rode roughshod through Tuesday’s prime-time schedule, scoring with wall-to-wall firstrun programming while usually formidable CBS punted with repeats of its hit crime dramas.
Even so, CBS’ 7 p.m. reprise of NCIS still had enough juice to win its time slot with 255,647 D-FW viewers opposite the Peacock’s runner-up Biggest Loser (163,330).
After that it was all NBC, with The Voice (312,457 viewers) and Chicago Fire (213,039 viewers) winning from 8 to 10 p.m. All three NBC attractions easily topped their time slots among advertiser-prized 18-to-49-year-olds.
New episodes of Fox’s Dads and Brooklyn Nine Nine ran a solid second from 7 to 8 p.m. in the 18-to-49 demographic. Both have slowly been gaining strength as the season wears on, although CBS and ABC both backed off with repeats Tuesday.
The 9 p.m. return of ABC’s voyeuristic “news” program, What Would You Do?, drew 99,418 total viewers to finish fourth at that hour. It moved up to third, ahead of CBS’ Person of Interest rerun, among 18-to-49-year-olds.
A new 8 p.m. episode of The CW’s Supernatural fared well in the 18-to-49 measurement, losing only to The Voice and ABC’s 8:30 p.m. new episode of Trophy Wife.
In the late night arena, the 18-to-49 totals again were a big downer for CBS’ Late Show with David Letterman. Both Letterman and NBC’s The Tonight Show with Jay Leno were in repeats. But the soon to be deposed Leno still won comfortably in this key demographic, whipping both Letterman and ABC’s new edition of Jimmy Kimmel Live. Here are the 18-to-49 totals:
Leno -- 32,567
Kimmel -- 26,054
Letterman -- 6,513.
The first half-hour of the Tonight Show, fueled by Leno’s monologue and a companion comedy bit, ran wild among 18-to-49-year-olds before the ratings tailed off for Tonight’s second half (as they did for Kimmel). Here’s how those numbers looked:
Leno -- 48,851
Kimmel -- 32,567
Letterman -- 6,513
We’ll leave it at that while Jimmy Fallon prepares to take over in February and Leno decides whether to have one last hurrah somewhere else.
In Tuesday’s local news derby results, WFAA8 won handily at 10 p.m. in total viewers and was a steamroller among 25-to-54-year-olds, the main advertiser target audience for news programming. Its total of 140,157 viewers in the 25-to-54 age range came close to tripling that of second place CBS11 (48,750).
Fox4 again ran the table at 6 a.m. while NBC5 flexed at 5 p.m. with twin wins. CBS11 had the most total viewers at 6 p.m., with WFAA8 running first among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net