Local Nielsen ratings snapshot (Mon., May 22) -- hit and miss for The Bachelorette
05/23/17 10:31 AM
By ED BARK
@unclebarkycom on Twitter
Dallas attorney Rachel Lindsay, first African-American star of ABC’s The Bachelorette, began sifting through her gaggle of men Monday night.
The D-FW Nielsen ratings were slow on the draw, at least in total viewers. But the numbers picked up among advertiser-prized 18-to-49-year-olds.
Airing from 8 to 10 p.m., The Bachelorette averaged 130,880 total viewers after inheriting 319,928 from the closing 15 minutes of Dancing with the Stars. That was good enough to beat Fox’s 8 p.m. episode of Lucifer, but nothing else among competing attractions on the Big Four broadcast networks. The top draw, NBC’s second hour of The Voice, pulled in 312,657 viewers after narrowly losing to DWTS with its opening hour.
In the 18-to-49 numbers,The Bachelorette perked up and outdrew everything except The Voice and Fox4’s 9 p.m. local newscast. Overall, The Bachelorette averaged 51,314 viewers in this key demographic, but the audience fell off for the show’s rose-peddling second hour.
Here are the local news derby results for the 18th weekday of the May ratings “sweeps,” which end this Wednesday.
TEGNA8 all but locked up a 10 p.m. win in total viewers with its fourth straight first-place finish. Only a total collapse would knock the station from that perch. TEGNA8 also won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 notched another pair of 6 a.m. wins and NBC5 stayed strong in the early evening with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Dallas attorney Rachel Lindsay, first African-American star of ABC’s The Bachelorette, began sifting through her gaggle of men Monday night.
The D-FW Nielsen ratings were slow on the draw, at least in total viewers. But the numbers picked up among advertiser-prized 18-to-49-year-olds.
Airing from 8 to 10 p.m., The Bachelorette averaged 130,880 total viewers after inheriting 319,928 from the closing 15 minutes of Dancing with the Stars. That was good enough to beat Fox’s 8 p.m. episode of Lucifer, but nothing else among competing attractions on the Big Four broadcast networks. The top draw, NBC’s second hour of The Voice, pulled in 312,657 viewers after narrowly losing to DWTS with its opening hour.
In the 18-to-49 numbers,The Bachelorette perked up and outdrew everything except The Voice and Fox4’s 9 p.m. local newscast. Overall, The Bachelorette averaged 51,314 viewers in this key demographic, but the audience fell off for the show’s rose-peddling second hour.
Here are the local news derby results for the 18th weekday of the May ratings “sweeps,” which end this Wednesday.
TEGNA8 all but locked up a 10 p.m. win in total viewers with its fourth straight first-place finish. Only a total collapse would knock the station from that perch. TEGNA8 also won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 notched another pair of 6 a.m. wins and NBC5 stayed strong in the early evening with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net