Local Nielsen ratings snapshot (Fri.-Sun., June 22-24) -- Mexico's soccer team smiles upon Telemundo/Fox
06/26/18 10:22 AM
By ED BARK
@unclebarkycom on Twitter
Mexico’s 2-1 win over South Korea late Saturday morning kicked into high gear on Fox and Telemundo.
The two stations combined to draw the biggest numbers for any of D-FW’s weekend TV attractions, with Telemundo’s Spanish language version outdrawing Fox’s English language presentation in both total viewers and advertiser-prized 18-to-49-year-olds.
Airing from 10 a.m. to noon, Mexico-South Korea drew 306,250 total viewers on Telemundo and 192,297 on Fox for a grand total of 498,547.
Among 18-to-49-year-olds, Telemundo pulled in 143,548 viewers and Fox had 84,256 for a combined 227,804. The percentage of 18-to-49-year-olds is close to the magic 50 percent the NBA achieved during its postseason. Nationally, Telemundo has drawn more than 7 million total viewers for both of Mexico’s matches in the 2018 World Cup. The team takes on Sweden Wednesday morning.
Sunday’s prime-time pacesetters were CBS’ 60 Minutes in total viewers (199,419) and ABC’s To Tell the Truth in the 18-to-49 age range (37,447).
On Friday, CBS’ Blue Bloods rerun led the prime-time parade in total viewers (128,198) and NBC’s Dateline drew the most 18-to-49ers (24,965).
Here are Friday’s local news derby results.
Fox4 won at 6 a.m. and 10 p.m. in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 likewise swept the 5 p.m. competitions and added a 6 p.m. win with 25-to-54-year-olds. TEGNA8 drew the most total viewers at 6 p.m., but registered “hashmarks” (no measurable audience) among 25-to-54-year-olds for its 5 p.m. news.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Mexico’s 2-1 win over South Korea late Saturday morning kicked into high gear on Fox and Telemundo.
The two stations combined to draw the biggest numbers for any of D-FW’s weekend TV attractions, with Telemundo’s Spanish language version outdrawing Fox’s English language presentation in both total viewers and advertiser-prized 18-to-49-year-olds.
Airing from 10 a.m. to noon, Mexico-South Korea drew 306,250 total viewers on Telemundo and 192,297 on Fox for a grand total of 498,547.
Among 18-to-49-year-olds, Telemundo pulled in 143,548 viewers and Fox had 84,256 for a combined 227,804. The percentage of 18-to-49-year-olds is close to the magic 50 percent the NBA achieved during its postseason. Nationally, Telemundo has drawn more than 7 million total viewers for both of Mexico’s matches in the 2018 World Cup. The team takes on Sweden Wednesday morning.
Sunday’s prime-time pacesetters were CBS’ 60 Minutes in total viewers (199,419) and ABC’s To Tell the Truth in the 18-to-49 age range (37,447).
On Friday, CBS’ Blue Bloods rerun led the prime-time parade in total viewers (128,198) and NBC’s Dateline drew the most 18-to-49ers (24,965).
Here are Friday’s local news derby results.
Fox4 won at 6 a.m. and 10 p.m. in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).
NBC5 likewise swept the 5 p.m. competitions and added a 6 p.m. win with 25-to-54-year-olds. TEGNA8 drew the most total viewers at 6 p.m., but registered “hashmarks” (no measurable audience) among 25-to-54-year-olds for its 5 p.m. news.
Email comments or questions to: unclebarky@verizon.net