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Local Nielsen ratings snapshot (Fri.-Sun., April 29-May 1) -- seeing Stars on NBC/NBC sports net

By ED BARK
@unclebarkycom on Twitter
The Dallas Stars split their first two Stanley Cup Round 2 games against the St. Louis Blues over the weekend, playing on the relatively obscure NBC Sports cable net Friday night before moving onto NBC’s broadcast network big stage on Sunday afternoon.

Friday’s win, incorrectly listed on most programming grids, built slowly on the NBC Sports net. It ended up averaging 106,236 D-FW viewers and 66,690 in the advertiser-prized 18-to-49-year-old demographic. The competing Texas Rangers-Los Angeles Angels game on Fox Sports Southwest drew 169,978 total viewers and 57,163 in the 18-to-49 age range.

Sunday afternoon’s game, an overtime Stars loss that stretched to the early evening on NBC, averaged an identical 106,236 total viewers but dropped to 57,163 in the 18-to-49-year-old realm. The Rangers’ afternoon loss to the Angels on FSS had 177,060 total viewers and 50,811 in the 18-to-49 motherlode.

All of which means that Stanley Cup hockey fever isn’t exactly gripping D-FW yet, although the Stars continue to pull in more younger viewers than the Rangers.

NBC’s 7 p.m. new episode of Little Big Shots again ranked as Sunday night’s most-watched program with 276,214 total viewers. It was also tops with 18-to-49-year-olds (66,690).

On Friday night, CBS’ Blue Bloods as usual drew the most total viewers, this time with 198,307. ABC’s 8 p.m. episode of Shark Tank was No. 1 among the Big Four broadcast networks in the 18-to-49 demographic (53,987).

Here are Friday’s local news derby results for the second weekday of the month-long May “sweeps” ratings period.

NBC5 topped the 10 p.m. competition in total viewers and tied Fox4 for first place with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 edged NBC5 in total viewers at 6 a.m. while the two stations shared the gold among 25-to-54-year-olds.

The Peacock ran the table at 6 p.m. and also had the most 25-to-54-year-olds at 5 p.m. Fox4 and NBC5, in their third tie of the day, shared the 5 p.m. lead in total viewers.

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