powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Fri.-Sun., Jan. 18-20) -- NFL championship games touch down with more than 1 million viewers apiece

By ED BARK
@unclebarkycom on Twitter
A pair of overtime NFL championship games, one of them highly controversial, drove the D-FW ratings into stratospheres Sunday.

Fox’s early game, the Los Angeles Rams’ tainted 26-23 win over the New Orleans Saints, stretched to 5:23 p.m. and averaged 1,180,922 total viewers. CBS’ following 37-31 victory by the New England Patriots over the Kansas City Chiefs ended at 9:13 p.m., upping the ante to 1,405,860 viewers.

Pats-Chiefs also got the best of Rams-Saints among advertiser-prized 18-to-49-year-olds. The respective counts were 546,475 and 419,669 viewers.

Last year’s two championship games both drew substantially smaller crowds in both D-FW ratings measurements.

Friday’s prime-time ratings were paced by CBS’ Hawaii Five-0 in total viewers (231,967) and Fox4’s 9 p.m. local newscast among 18-to-49ers (45,288).

Here are Friday’s four-way local news derby results.

CBS11 ranked No. 1 in total viewers at 10 p.m. while Fox4 won among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 rolled to twin wins at 6 a.m. and also ran first at 5 and 6 p.m. with 25-to-54-year-olds. TEGNA8 had the most total viewers at 5 p.m. and NBC5 took the top spot at 6 p.m.

Email comments or questions to: unclebarky@verizon.net