Local Nielsen ratings snapshot (Tues., Feb. 2) -- Super Bowl commercials collection adds up
02/03/16 01:17 PM
By ED BARK
@unclebarkycom on Twitter
Seeing spots. CBS’ two-hour Super Bowl’s Greatest Commercials led all Tuesday programming in both key ratings measurements.
Airing from 7 to 9 p.m., the special drew 290,378 D-FW viewers and 82,568 in the advertiser-prized 18-to-49-year-old demographic.
NBC’s Chicago Fire then took the 9 p.m. hour with 184,142 total viewers and 50,811 in the 18-to-49 age range.
FX scored what could be a breakout hit in the basic cable network universe with its 9 p.m. premiere of The People v. O. J.: American Crime Story. It performed particularly well among 18-to-49-year-olds, drawing 73,041 for the 9 p.m. first airing and another 41,284 for the 10 p.m. repeat. The latter number was good enough to lead all programming at that hour.
The total viewers haul for People v. O. J. was 120,401 at 9 p.m. and 63,742 at 10 p.m. So in each instance, well more than half the audience resided in the key 18-to-49-year-old demographic.
In contrast, ABC’s Marvel’s Agent Carter continued to come up all but empty. Its 8 p.m. episode had 56,659 total viewers and 12,703 in the 18-to-49 realm.
Here are Tuesday’s local news derby results.
CBS11 ran first in total viewers at 10 p.m. while TEGNA8 won a close four-way battle for the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 5 p.m. The 6 p.m. golds went to CBS11 in total viewers and the Peacock among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Seeing spots. CBS’ two-hour Super Bowl’s Greatest Commercials led all Tuesday programming in both key ratings measurements.
Airing from 7 to 9 p.m., the special drew 290,378 D-FW viewers and 82,568 in the advertiser-prized 18-to-49-year-old demographic.
NBC’s Chicago Fire then took the 9 p.m. hour with 184,142 total viewers and 50,811 in the 18-to-49 age range.
FX scored what could be a breakout hit in the basic cable network universe with its 9 p.m. premiere of The People v. O. J.: American Crime Story. It performed particularly well among 18-to-49-year-olds, drawing 73,041 for the 9 p.m. first airing and another 41,284 for the 10 p.m. repeat. The latter number was good enough to lead all programming at that hour.
The total viewers haul for People v. O. J. was 120,401 at 9 p.m. and 63,742 at 10 p.m. So in each instance, well more than half the audience resided in the key 18-to-49-year-old demographic.
In contrast, ABC’s Marvel’s Agent Carter continued to come up all but empty. Its 8 p.m. episode had 56,659 total viewers and 12,703 in the 18-to-49 realm.
Here are Tuesday’s local news derby results.
CBS11 ran first in total viewers at 10 p.m. while TEGNA8 won a close four-way battle for the most 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at 6 a.m. and NBC5 did likewise at 5 p.m. The 6 p.m. golds went to CBS11 in total viewers and the Peacock among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net