Local Nielsen ratings snapshot (Thurs., June 14) -- Fox4 news rides astride prime-time
06/15/18 02:23 PM
By ED BARK
@unclebarkycom on Twitter
Prime-time was a dry well Thursday until Fox4 hit a gusher with its 9 p.m. local newscast.
It led the D-FW Nielsens in both total viewers (206,541) and with advertiser-coveted 18-to-49-year-olds (68,653).
In both measurements, the news more than doubled the crowd for Fox’s preceding two hours of The Four: Battle for Stardom, which had just 71,221 total viewers and 24,965 in the 18-to-49 realm.
Fox’s first round of the birdie-starved U.S. Open didn’t do much either, averaging 42,733 total viewers and a sub-puny 6,241 within the 18-to-49 motherlode.
Here are Thursday’s local news derby results.
TEGNA8 drew the most total viewers at 10 p.m. and tied Fox4 for the lead among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 cruised to two more 6 a.m. wins while NBC5 swept the 5 p.m. competitions. At 6 p.m., TEGNA8 had the most total viewers and the Peacock won with 25-to-54-year-olds. Fox4’s 5 and 6 p.m. newscasts were rubbed out by U.S. Open coverage.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Prime-time was a dry well Thursday until Fox4 hit a gusher with its 9 p.m. local newscast.
It led the D-FW Nielsens in both total viewers (206,541) and with advertiser-coveted 18-to-49-year-olds (68,653).
In both measurements, the news more than doubled the crowd for Fox’s preceding two hours of The Four: Battle for Stardom, which had just 71,221 total viewers and 24,965 in the 18-to-49 realm.
Fox’s first round of the birdie-starved U.S. Open didn’t do much either, averaging 42,733 total viewers and a sub-puny 6,241 within the 18-to-49 motherlode.
Here are Thursday’s local news derby results.
TEGNA8 drew the most total viewers at 10 p.m. and tied Fox4 for the lead among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 cruised to two more 6 a.m. wins while NBC5 swept the 5 p.m. competitions. At 6 p.m., TEGNA8 had the most total viewers and the Peacock won with 25-to-54-year-olds. Fox4’s 5 and 6 p.m. newscasts were rubbed out by U.S. Open coverage.
Email comments or questions to: unclebarky@verizon.net