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Local Nielsen ratings snapshot (Fri.-Sun., Sept. 23-25) -- bull market for Cowboys' win over Bears

@unclebarkycom on Twitter
NBC’s big Sunday Night Football stage invariably is good for both the network and the Dallas Cowboys’ ratings.

A 31-17 win over the injury-riddled Chicago Bears, the Cowboys’ first home victory in more than a year, also helped to kick up the D-FW Nielsen numbers.

Game 3 hit season highs to date of 1,565,210 viewers and 698,654 in the advertiser-prized 18-to-49-year-old demographic. That surpassed the season opener’s totals of 1,444,810 and 600,207 viewers for the one-point home loss to the New York Giants.

Earlier Sunday, the Philadelphia Eagles’ surprise rout of the Pittsburgh Steelers ranked as the day’s No. 2 ratings attraction with 587,839 total viewers on CBS. Fox’s noon-starting Washington Redskins comeback win over the Giants finished third with 517,015 total viewers.

Fox’s 7:30 p.m. second episode of Son of Zorn never had a chance opposite the start of the Cowboys game. It drew just 49,577 total viewers and 28,581 in the 18-to-49 age range.

On Saturday, Texas A&M’s prime-time win over Arkansas topped the college football ratings with an average of 254,966 total viewers on ESPN.

Friday brought the premieres of two new do-overs, with CBS’ MacGyver soaring while Fox’s The Exorcist frightened only the network’s execs with a DOA premiere.

Airing at 7 p.m., MacGyver easily won that slot with 290,378 total viewers and 85,744 in the 18-to-49 realm. CBS also ran first in total viewers from 8 to 10 p.m. with the season premieres of Hawaii Five-0 and Blue Bloods. Hawaii Five-0 edged ABC’s competing Shark Tank among 18-to-49-year-olds before Fox4’s 9 p.m. local newscast nipped Blue Bloods in that key demographic.

The Exorcist ran a distant last at 8 p.m. among the Big Four broadcast networks with 49,577 total viewers and 25,406 within the 18-to-49 motherlode.

Here are Friday’s local news derby results.

NBC5 and CBS11 tied for the top spot at 10 p.m. in total viewers, but the Peacock won outright with 25-to-54-year-olds (main advertiser target audience for news programming).

Otherwise it was a day of sweeps, with Fox4 running the table at 6 a.m. and NBC5 scoring twin wins at both 5 and 6 p.m.

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