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Local Nielsen ratings snapshot (Thanksgiving Day, Nov. 27) -- toppled Cowboys again top 1.5 million mark

@unclebarkycom on Twitter
The Dallas Cowboys’ worst loss of the season, a 33-10 Thanksgiving Day thrashing by the Eagles, inched past the 1.5 million viewers mark but fell well short of this season’s most-watched game.

Shown on Fox and running until 6:49 p.m., Cowboys-Eagles averaged 1,527,306 D-FW viewers to become the fifth of 12 games this season to draw more than 1.5 million. The record holder remains the Cowboys’ Oct. 12th upset win at Seattle, which averaged 1,604,020 viewers on Fox.

Among advertiser-prized 18-to-49-year-olds, Philadelphia’s Thanksgiving feasting on the Cowboys drew 655,990 viewers. The Cowboys-Seahawks game remains the top draw in this key demographic with 747,451 viewers.

CBS’ earlier Lions-Bears game ranked second on Thanksgiving’s pro football charts with 899,646 total viewers. NBC’s after-dark Seahawks-49ers game ran a distant third with 516,078 viewers. All three games were one-sided.

The Peacock’s prime-time NFL game surprisingly was outdrawn by NBC’s annual Macy’s Thanksgiving Day Parade presentation, which averaged 550,946 total viewers in morning hours. CBS’ competing parade coverage chipped in with an additional 181,324 viewers before giving way to the Lions-Bears game.

D-FW ratings for TCU’s rout of Texas, shown on Fox Sports 1, were not immediately available.

Local news derby results were inoperative. Fox4, NBC5, Gannett8 and CBS11 all took holiday exemptions, which means the ratings don’t officially count.

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