Local Nielsen ratings snapshot (Fri.-Sun., Dec. 17-19) -- Cowboys inch past one million mark with blown lead win over arch rival Redskins
12/20/10 12:00 PM
By ED BARK
The Cowboys' 33-30 win over Washington, after first squandering a big lead, had just enough punch with D-FW viewers to clear the one million bar Sunday afternoon on Fox.
The game averaged 1,038,855 viewers, dramatically down from the previous week's narrow home loss to the Eagles on NBC's Sunday Night Football. That one had 1,627,540 viewers, the biggest TV crowd of this forgettable season. Dallas and the Redskins are now both 5-9.
CBS' Jets-Steelers game, which followed the Cowboys and also went down to the last seconds, drew 498,650 total viewers while the Green Bay Packers' game but losing effort against the nearly invincible New England Patriots gave NBC 512,502 viewers in prime-time.
Saturday programming was topped by NBC's new edition of Saturday Night Live, which had 200,845 viewers to outdraw everything else shown during both the day and night.
Each of the four major providers had at least one victory in Friday's local news derby.
WFAA8 won at 10 p.m. in total viewers but NBC5 ran first with 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
The Peacock also tied Fox4 for the top spot in total viewers at 6 a.m. and had the gold to itself among 25-to-54-year-olds.
Fox4 ran the table at 5 p.m.; NBC5 took first at 6 p.m. in total viewers, but CBS11 entered the winner's circle with a win in the 25-to-54 demographic.
The Cowboys' 33-30 win over Washington, after first squandering a big lead, had just enough punch with D-FW viewers to clear the one million bar Sunday afternoon on Fox.
The game averaged 1,038,855 viewers, dramatically down from the previous week's narrow home loss to the Eagles on NBC's Sunday Night Football. That one had 1,627,540 viewers, the biggest TV crowd of this forgettable season. Dallas and the Redskins are now both 5-9.
CBS' Jets-Steelers game, which followed the Cowboys and also went down to the last seconds, drew 498,650 total viewers while the Green Bay Packers' game but losing effort against the nearly invincible New England Patriots gave NBC 512,502 viewers in prime-time.
Saturday programming was topped by NBC's new edition of Saturday Night Live, which had 200,845 viewers to outdraw everything else shown during both the day and night.
Each of the four major providers had at least one victory in Friday's local news derby.
WFAA8 won at 10 p.m. in total viewers but NBC5 ran first with 25-to-54-year-olds, the main advertiser target audience for news programming on most stations.
The Peacock also tied Fox4 for the top spot in total viewers at 6 a.m. and had the gold to itself among 25-to-54-year-olds.
Fox4 ran the table at 5 p.m.; NBC5 took first at 6 p.m. in total viewers, but CBS11 entered the winner's circle with a win in the 25-to-54 demographic.