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Local Nielsen ratings snapshot (Wed.-Thurs., July 24-25) -- summertime dumper for first-run CBS fare

@unclebarkycom on Twitter
D-FW viewers continued to maroon Love Island Thursday night while also making it tough on followup hours of two other first-run CBS series.

Love Island sucked in just 35,147 viewers in the 7 p.m. hour to run last in that slot among the Big Four broadcast networks. Fox’s Masterchef led the way with 133,557 viewers.

CBS’ usually potent Big Brother got dragged down by LI,, with its 42,176 viewers again putting the network last. Fox’s 8 p.m. attraction, Spin the Wheel, won the hour with 112,469 viewers. Fox4’s 9 p.m. local newscast then amassed Thursday’s biggest prime-time audience with 189,791 viewers while CBS’ new episode of Elementary was last and least with 35,147 viewers.

Among advertiser-coveted 18-to-49-year-olds, Fox4’s news again paced prime-time with 42,269 viewers. LI and BB both ran last in this key demographic before Elementary tied NBC’s Law & Order: SVU for third in the 9 p.m. hour.

On Wednesday, Fox4’s 9 p.m. news again easily led the way in total viewers with a prime-time best of 231,367. Love Island, which airs each weeknight at 7 p.m., was lowest of the low with 28,117 viewers while Big Brother likewise logged another last-place finish in the 8 p.m. hour with 37,147.

In the 18-to-49 Nielsens, Fox4’s local news again was kingpin with 72,461 viewers.

Here are the local news derby results for Wednesday and Thursday.

Wednesday -- Fox4 and WFAA8 tied for the most total viewers at 10 p.m., but Fox4 was alone in first with 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 had twin wins at 6 a.m. while NBC5 swept the 5 p.m. competitions. At 6 p.m., NBC5 and WFAA8 shared the top spot in total viewers while the Peacock ran first outright with 25-to-54-year-olds. CBS11’s lengthy winless summertime drought continued, with “hashmarks” (no measurable audience) at 5 p.m. in the 25-to-54-year-old demographic.

Thursday -- As on Wednesday, Fox4 and WFAA8 shared the 10 p.m. lead in total viewers while Fox4 had the top spot to itself with 25-to-54-year-olds.

Fox4 logged another 6 a.m. sweep. WFAA8 drew the most total viewers at both 5 and 6 p.m., and NBC5 had the 25-to-54 firsts at those hours.

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