Local Nielsen ratings snapshot (Fri.-Sun., April 8-10) -- Spieth's Masters debacle is the weekend's top draw
04/11/16 01:23 PM
By ED BARK
@unclebarkycom on Twitter
Dallasite Jordan Spieth’s fourth round collapse at The Masters fueled the weekend D-FW Nielsens.
Cruising with a five-stroke lead until a mega-disastrous quadruple bogey on the 12th hole, the defending champ ended up losing by two strokes to first-time Masters winner Danny Willett. Sunday’s round on CBS averaged 325,790 viewers with a peak of 460,356 between 5:45 and 6 p.m., when Spieth still had a chance to recover.
On TXA21, the Dallas Mavericks’ loss to the Los Angeles Clippers, which competed directly against The Masters, averaged 84,989 viewers.
NBC’s 7 p.m. hour of Little Big Shots led the prime-time parade with 318,708 viewers.
Saturday’s third round of The Masters, also on CBS, likewise topped all of that day’s programming with 240,802 viewers.
In Friday’s prime-time Nielsens, CBS’ 9 p.m. episode of Blue Bloods ran first overall with 233,719 total viewers while also prevailing among advertiser-prized 18-to-49-year-olds with 60,338.
Here are Friday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while NBC5 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again cruised to twin wins at 6 a.m. and also swept the 5 p.m. competitions.
TEGNA8 and CBS11 tied for the most total viewers at 6 p.m., with NBC5 just a hair behind. The Peacock drew the most 25-to-54-year-olds, though.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Dallasite Jordan Spieth’s fourth round collapse at The Masters fueled the weekend D-FW Nielsens.
Cruising with a five-stroke lead until a mega-disastrous quadruple bogey on the 12th hole, the defending champ ended up losing by two strokes to first-time Masters winner Danny Willett. Sunday’s round on CBS averaged 325,790 viewers with a peak of 460,356 between 5:45 and 6 p.m., when Spieth still had a chance to recover.
On TXA21, the Dallas Mavericks’ loss to the Los Angeles Clippers, which competed directly against The Masters, averaged 84,989 viewers.
NBC’s 7 p.m. hour of Little Big Shots led the prime-time parade with 318,708 viewers.
Saturday’s third round of The Masters, also on CBS, likewise topped all of that day’s programming with 240,802 viewers.
In Friday’s prime-time Nielsens, CBS’ 9 p.m. episode of Blue Bloods ran first overall with 233,719 total viewers while also prevailing among advertiser-prized 18-to-49-year-olds with 60,338.
Here are Friday’s local news derby results.
CBS11 had the most total viewers at 10 p.m. while NBC5 won among 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 once again cruised to twin wins at 6 a.m. and also swept the 5 p.m. competitions.
TEGNA8 and CBS11 tied for the most total viewers at 6 p.m., with NBC5 just a hair behind. The Peacock drew the most 25-to-54-year-olds, though.
Email comments or questions to: unclebarky@verizon.net