Local Nielsen ratings snapshot (Wed., April 29) -- sluggish Idol on a sluggish night
04/30/15 10:47 AM
By ED BARK
@unclebarkycom on Twitter
American Idol’s ratings took a turn for the worse and nothing else really stood out either on a lukewarm night for TV watching during the first full week of the May “sweeps.”
Airing in its usual 7 to 9 p.m. slot, the fading Fox singing competition averaged 223,168 D-FW viewers and 56,768 in the advertiser-prized 18-to-49-year-old demographic. Both are season-low marks in this viewing area.
Idol was beaten from 8 to 8:30 p.m. in both ratings measurements by ABC’s Modern Family, which had Wednesday’s biggest haul of 18-to-49-year-olds. CBS’ 8 to 9 p.m. hour of Criminal Minds also outdrew Idol across the board.
Idol won the 7 p.m. hour in total viewers while tying CBS’ competing Survivor among 18-to-49-year-olds. NBC’s Law & Order: SVU was the 9 p.m. winner in both ratings barometers.
Here are the four-way local news derby results for the fifth weekday of the May sweeps.
CBS11 nipped Gannett8 for the most total viewers at 10 p.m. but again fell to a distant fourth among 25-to-54-year-olds (main advertiser target audience for news programming). Fox4 ran a comfortable first in that key measurement.
NBC5 won at 6 a.m. in total viewers while the usual pacesetter, Fox4, fell to a third-place tie with CBS11. Fox4 rebounded by edging Gannett8 for the top spot with 25-to-54-year-olds. The other two stations ran close behind.
CBS11 placed first in total viewers at 6 p.m. and tied NBC5 for the 25-to-54-year-old gold. The Peacock and Fox4 shared first place in total viewers at 5 p.m., with NBC5 alone atop the 25-to-54 heap.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
American Idol’s ratings took a turn for the worse and nothing else really stood out either on a lukewarm night for TV watching during the first full week of the May “sweeps.”
Airing in its usual 7 to 9 p.m. slot, the fading Fox singing competition averaged 223,168 D-FW viewers and 56,768 in the advertiser-prized 18-to-49-year-old demographic. Both are season-low marks in this viewing area.
Idol was beaten from 8 to 8:30 p.m. in both ratings measurements by ABC’s Modern Family, which had Wednesday’s biggest haul of 18-to-49-year-olds. CBS’ 8 to 9 p.m. hour of Criminal Minds also outdrew Idol across the board.
Idol won the 7 p.m. hour in total viewers while tying CBS’ competing Survivor among 18-to-49-year-olds. NBC’s Law & Order: SVU was the 9 p.m. winner in both ratings barometers.
Here are the four-way local news derby results for the fifth weekday of the May sweeps.
CBS11 nipped Gannett8 for the most total viewers at 10 p.m. but again fell to a distant fourth among 25-to-54-year-olds (main advertiser target audience for news programming). Fox4 ran a comfortable first in that key measurement.
NBC5 won at 6 a.m. in total viewers while the usual pacesetter, Fox4, fell to a third-place tie with CBS11. Fox4 rebounded by edging Gannett8 for the top spot with 25-to-54-year-olds. The other two stations ran close behind.
CBS11 placed first in total viewers at 6 p.m. and tied NBC5 for the 25-to-54-year-old gold. The Peacock and Fox4 shared first place in total viewers at 5 p.m., with NBC5 alone atop the 25-to-54 heap.
Email comments or questions to: unclebarky@verizon.net