Local Nielsen ratings snapshot (Fri.-Tues., May 22-26) -- Talent returns on top
05/27/15 04:36 PM
By ED BARK
@unclebarkycom on Twitter
The latest season premiere of NBC’s America’s Got Talent picked up where The Voice left off. It drew prime-time’s biggest overall audience Tuesday, with 306,856 D-FW viewers in the 7 to 9 p.m. slot.
Fox4’s 9 p.m. local newscast then took over, winning that hour with 251,064 viewers. Among advertiser-prized 18-to-49-year-olds, Talent ruled the first two hours of prime-time with 100,922 viewers before Fox4’s 9 p.m. news fared even better with 107,229 viewers.
Fox’s 7 p.m. return of Are You Smarter than a 5th Grader? performed nicely with 209,220 total viewers and 72,537 in the 18-to-49 age range. The 9 p.m. premiere of NBC’s I Can Do that, benefitting from the AGT lead-in, got off to a solid start with 202,246 total viewers and 97,768 in the 18-to-49 realm.
On Memorial Day, NBC’s two-hour return of American Ninja Warrior topped all prime-time attractions with 251,064 total viewers while also ringing the bell big-time among 18-to-49-year-olds (far and away the day’s biggest haul with 135,613).
NBC’s 9 p.m. launch of The Island with Bear Grylls ran second in its time slot with 153,428 total viewers (behind Fox4’s news) but won that hour among 18-to-49-year-olds (75,691).
Over on Fox Sports Southwest, the mid-afternoon/early evening return of Josh Hamilton to the resurgent Texas Rangers made for a season-high mark of 181,324 total viewers and 78,845 in the 18-to-49 motherlode.
Sunday’s closing round of the Colonial golf tournament on CBS, with Dallas native Jordan Spieth finishing just one stroke behind, averaged 153,428 total viewers. That wasn’t quite enough to outdraw ABC’s Indy 500 coverage, which had 167,376 total viewers. Another run around the oval, Fox’s prime-time NASCAR Sprint Cup race, drew 125,532 total viewers.
Here are the local news derby results, with all four major combatants taking Memorial Day holiday exemptions.
Friday -- Gannett8 swept the 10 p.m. competitions with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at both 6 a.m. and 5 p.m. The 6 p.m. golds went to CBS11 in total viewers and Fox4 in the 25-to-54 demographic.
Tuesday -- Fox4 ran first in both ratings measurements at both 10 p.m. and 6 a.m.
NBC5 had twin wins at 5 p.m. and added a 6 p.m. gold in total viewers. Fox4 had the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
The latest season premiere of NBC’s America’s Got Talent picked up where The Voice left off. It drew prime-time’s biggest overall audience Tuesday, with 306,856 D-FW viewers in the 7 to 9 p.m. slot.
Fox4’s 9 p.m. local newscast then took over, winning that hour with 251,064 viewers. Among advertiser-prized 18-to-49-year-olds, Talent ruled the first two hours of prime-time with 100,922 viewers before Fox4’s 9 p.m. news fared even better with 107,229 viewers.
Fox’s 7 p.m. return of Are You Smarter than a 5th Grader? performed nicely with 209,220 total viewers and 72,537 in the 18-to-49 age range. The 9 p.m. premiere of NBC’s I Can Do that, benefitting from the AGT lead-in, got off to a solid start with 202,246 total viewers and 97,768 in the 18-to-49 realm.
On Memorial Day, NBC’s two-hour return of American Ninja Warrior topped all prime-time attractions with 251,064 total viewers while also ringing the bell big-time among 18-to-49-year-olds (far and away the day’s biggest haul with 135,613).
NBC’s 9 p.m. launch of The Island with Bear Grylls ran second in its time slot with 153,428 total viewers (behind Fox4’s news) but won that hour among 18-to-49-year-olds (75,691).
Over on Fox Sports Southwest, the mid-afternoon/early evening return of Josh Hamilton to the resurgent Texas Rangers made for a season-high mark of 181,324 total viewers and 78,845 in the 18-to-49 motherlode.
Sunday’s closing round of the Colonial golf tournament on CBS, with Dallas native Jordan Spieth finishing just one stroke behind, averaged 153,428 total viewers. That wasn’t quite enough to outdraw ABC’s Indy 500 coverage, which had 167,376 total viewers. Another run around the oval, Fox’s prime-time NASCAR Sprint Cup race, drew 125,532 total viewers.
Here are the local news derby results, with all four major combatants taking Memorial Day holiday exemptions.
Friday -- Gannett8 swept the 10 p.m. competitions with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at both 6 a.m. and 5 p.m. The 6 p.m. golds went to CBS11 in total viewers and Fox4 in the 25-to-54 demographic.
Tuesday -- Fox4 ran first in both ratings measurements at both 10 p.m. and 6 a.m.
NBC5 had twin wins at 5 p.m. and added a 6 p.m. gold in total viewers. Fox4 had the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net