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Local Nielsen ratings snapshot (Thurs., March 31) -- another prime-time sweep for Fox/Fox4

By ED BARK
@unclebarkycom on Twitter
American Idol is no Empire. But with Sunnyvale’s Dalton Rapattoni advancing to the show’s final three in the 15th and last season, there’s still enough juice in D-FW to make it a big draw.

Although narrowly losing its first half-hour in total viewer to CBS’ The Big Bang Theory, Fox’s landmark song-fest overall dominated the 7 to 9 p.m. slot and also bested Big Bang and everything else among advertiser-prized 18-to-49-year-olds. Specifically, Idol pulled in 332,873 total viewers and 123,852 in the 18-to-49 demographic.

Fox4’s 9 p.m. local newscast then cleaned up with a time slot-winning 262,049 total viewers and 88,920 in the 18-to-49 age range.

On the downside, CBS’ 9 p.m. premiere of Rush Hour was virtually DOA with 113,318 total viewers and just 15,879 within the 18-to-49 realm. That put it last at that hour among the Big Four broadcast networks in both ratings measurements. But NBC’s 7 p.m. series finale of You, Me and the Apocalypse again ranked as Thursday’s prime-time loss leader with 63,742 total viewers and 12,703 in the 18-to-49 motherlode.

Here are Thursday’s local news derby results.

Fox4 and TEGNA8 tied for the most total viewers at 10 p.m. Monday, but Fox4 had a wide edge among 25-to-54-year-olds (main advertiser target audience for news programming).

Fox4 as usual crushed the competition at 6 a.m. while the 6 p.m. golds went to CBS11 in total viewers and NBC5 in the 25-to-54 demographic.

TEGNA8 nipped Fox4 and CBS11 for the most total viewers at 5 p.m. NBC5 and CBS11 tied for the 25-to-54 lead.

Email comments or questions to: unclebarky@verizon.net