Local Nielsen ratings snapshot (Thurs., Nov. 30)
12/01/06 02:30 PM
By ED BARK
Give D-FW newscasts an "Arctic Blast" any time of the year. Hell, they'll even take a lemon chill. That's because the ratings make it seem like Christmas.
Thursday's prime recipients were the early morning news shows, viewed avidly in search of information on school closings, icy roads and whether the world -- shiver -- indeed might be ending. First let's look at the average number of homes tuned to the 6 to 7 a.m. shows for the 20-day November "sweeps," which ended on Wednesday:
NBC5 -- 114,240
Fox4 -- 102,340
Belo8 -- 83,300
CBS11 -- 42,840
Now here's the windfall for Thursday's waker-uppers:
NBC5 -- 218,960
Fox4 -- 204,680
Belo8 -- 173,740
CBS11 -- 61,880
In other words, three of the four stations more than doubled their audiences. And at 3 p.m., NBC5's weather coverage, in place of Ellen, drew more than four times the eyeballs. Take a look:
Ellen at 3 p.m. on NBC5
Sweeps avg. -- 30,940 homes
Thursday's weather special -- 138,040 homes
In prime-time, ABC's Grey's Anatomy easily had its highest D-FW rating of the season. The medical drama reeled in 459,340 homes. Alas, the network's following Men In Trees, making its first Thursday appearance in place of The Nine, went timbe-r-r-r with just 192,780 homes.
The local stations otherwise like b-r-r-r-r just fine.
Give D-FW newscasts an "Arctic Blast" any time of the year. Hell, they'll even take a lemon chill. That's because the ratings make it seem like Christmas.
Thursday's prime recipients were the early morning news shows, viewed avidly in search of information on school closings, icy roads and whether the world -- shiver -- indeed might be ending. First let's look at the average number of homes tuned to the 6 to 7 a.m. shows for the 20-day November "sweeps," which ended on Wednesday:
NBC5 -- 114,240
Fox4 -- 102,340
Belo8 -- 83,300
CBS11 -- 42,840
Now here's the windfall for Thursday's waker-uppers:
NBC5 -- 218,960
Fox4 -- 204,680
Belo8 -- 173,740
CBS11 -- 61,880
In other words, three of the four stations more than doubled their audiences. And at 3 p.m., NBC5's weather coverage, in place of Ellen, drew more than four times the eyeballs. Take a look:
Ellen at 3 p.m. on NBC5
Sweeps avg. -- 30,940 homes
Thursday's weather special -- 138,040 homes
In prime-time, ABC's Grey's Anatomy easily had its highest D-FW rating of the season. The medical drama reeled in 459,340 homes. Alas, the network's following Men In Trees, making its first Thursday appearance in place of The Nine, went timbe-r-r-r with just 192,780 homes.
The local stations otherwise like b-r-r-r-r just fine.