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Local Nielsen ratings snapshot (Mon., May 20) -- all in a night's work for Fox4 news

@unclebarkycom on Twitter
Despite the presence of two-hour doses of NBC’s The Voice and ABC’s The Bachelorette, Fox4’s 9 p.m. local newscast paced all prime-time programming in both key audience demographics Monday.

The news drew 231,967 D-FW viewers, with 78,499 in the advertiser-coveted 18-to-49-year-old age range. The respective runners-up were The Voice (168,703 total viewers) and Fox’s Beat Shazam (72,461 in the 18-to-49 realm).

Meanwhile, The Voice is starting to skew older than NCIS or Blue Bloods in the key 18-to-49 demographic. It averaged a sub-paltry 9,058 in running fourth from 7 to 9 p.m.

In the four-way local news derby results, Fox4 came within inches of a very rare double grand slam. The station ran first at 6 a.m., 5 p.m. and 6 p.m. in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming). But at 10 p.m., WFAA8 impressively trampolined off a garbage 9 p.m. lead-in from ABC’s The Fix to beat Fox4 in total viewers. Fox4 won the 10 p.m. Nielsens among 25-to-54-year-olds.

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