Local Nielsen ratings snapshot (Mon., May 4) -- The Voice again paces prime-time while Letterman special is up/down
05/05/15 12:28 PM
By ED BARK
@unclebarkycom on Twitter
CBS’ 90-minute clip show tribute to David Letterman, whose last Late Show will be on May 20th, took a demographic tumble in D-FW Monday night while faring OK in the total viewers universe.
David Letterman: A Life on Television, airing from 8:30 to 10 p.m., ran second in that slot with 167,376 total viewers but fell to fourth place with advertiser-prized 18-to-49-year-olds (40,999).
His subsequent Late Show, with President Obama as the featured guest, also took the silver medal in total viewers opposite frontrunner Jimmy Fallon and the trailing Jimmy Kimmel. Among 18-to-49-year-olds, Letterman and Kimmel tied for second but Fallon had more than twice as many viewers.
NBC’s The Voice swept the 7 to 9 p.m. slot with 320,804 total viewers and 104,075 in the 18-to-49 realm. Fox’s 7 p.m. season finale of Gotham lagged badly with fourth place finishes in both total viewers (97,636) and 18-to-49-year-olds (34,692).
Here are the local news derby results for the eighth weekday of the May “sweeps” ratings period.
Gannett8 topped the 10 p.m. competitions by comfy margins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at both 6 a.m. and 6 p.m. while NBC5 had twin wins at 5 p.m. Gannett8 remained on a potential highway to hell at 6 a.m. with its third straight fourth place finish among 25-to-54-year-olds. CBS11 has never finished out of the basement at 6 a.m. in either ratings measurement. Now the station is making another strong bid to outdraw Gannett8 after falling slightly short in the February sweeps. But 12 weekdays remain to be counted in this latest ratings war, so nothing’s set in stone yet.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
CBS’ 90-minute clip show tribute to David Letterman, whose last Late Show will be on May 20th, took a demographic tumble in D-FW Monday night while faring OK in the total viewers universe.
David Letterman: A Life on Television, airing from 8:30 to 10 p.m., ran second in that slot with 167,376 total viewers but fell to fourth place with advertiser-prized 18-to-49-year-olds (40,999).
His subsequent Late Show, with President Obama as the featured guest, also took the silver medal in total viewers opposite frontrunner Jimmy Fallon and the trailing Jimmy Kimmel. Among 18-to-49-year-olds, Letterman and Kimmel tied for second but Fallon had more than twice as many viewers.
NBC’s The Voice swept the 7 to 9 p.m. slot with 320,804 total viewers and 104,075 in the 18-to-49 realm. Fox’s 7 p.m. season finale of Gotham lagged badly with fourth place finishes in both total viewers (97,636) and 18-to-49-year-olds (34,692).
Here are the local news derby results for the eighth weekday of the May “sweeps” ratings period.
Gannett8 topped the 10 p.m. competitions by comfy margins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran the table at both 6 a.m. and 6 p.m. while NBC5 had twin wins at 5 p.m. Gannett8 remained on a potential highway to hell at 6 a.m. with its third straight fourth place finish among 25-to-54-year-olds. CBS11 has never finished out of the basement at 6 a.m. in either ratings measurement. Now the station is making another strong bid to outdraw Gannett8 after falling slightly short in the February sweeps. But 12 weekdays remain to be counted in this latest ratings war, so nothing’s set in stone yet.
Email comments or questions to: unclebarky@verizon.net