Local Nielsen ratings snapshot (Mon.-Tues., Dec. 28-29) -- Kennedy Center Honors a plus/minus for CBS
12/30/15 09:22 AM
By ED BARK
@unclebarkycom on Twitter
CBS won the overall ratings war but lost the demographic battle Tuesday night with its annual two-hour telecast of the Kennedy Center Honors.
Airing from 8 to 10 p.m. with recipients Carole King, Cicely Tyson, George Lucas, Rita Moreno and Seiji Ozawa, the classy show won its time slot with 155,813 D-FW viewers. But it drew just 25,406 viewers in the advertiser-prized 18-to-49 age range. That put the Kennedy Center Honors behind Fox4’s 9 p.m. local newscast and NBC’s repeats of Chicago Med and Chicago Fire.
Tuesday’s top scorer in total viewers, CBS’ preceding NCIS repeat, had an audience of 226,637. It also topped all prime-time programming in the 18-to-49 measurement with 47,636 viewers.
The Monday night ratings parade was led by ESPN’s Monday Night Football matchup of the Broncos and Bengals. It averaged 347,038 total viewers and likewise easily won among 18-to-49-year-olds.
Here are the local news derby results.
Monday -- TEGNA8 swept the 10 p.m. competitions in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 cruised to two more 6 a.m. wins and NBC5 ran the table at 5 p.m. The Peacock and CBS11 tied for the most total viewers at 6 p.m., but NBC5 won outright with 25-to-54-year-olds.
Tuesday -- NBC5 swept the 10 p.m. competitions and Fox4 continued its long 6 a.m. winning streak.
TEGNA8 and CBS11 tied for the most total viewers at 6 p.m. while NBC5 took the 25-to-54 gold. At 5 p.m., Fox4 ran first in total viewers and NBC5 had the edge among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
CBS won the overall ratings war but lost the demographic battle Tuesday night with its annual two-hour telecast of the Kennedy Center Honors.
Airing from 8 to 10 p.m. with recipients Carole King, Cicely Tyson, George Lucas, Rita Moreno and Seiji Ozawa, the classy show won its time slot with 155,813 D-FW viewers. But it drew just 25,406 viewers in the advertiser-prized 18-to-49 age range. That put the Kennedy Center Honors behind Fox4’s 9 p.m. local newscast and NBC’s repeats of Chicago Med and Chicago Fire.
Tuesday’s top scorer in total viewers, CBS’ preceding NCIS repeat, had an audience of 226,637. It also topped all prime-time programming in the 18-to-49 measurement with 47,636 viewers.
The Monday night ratings parade was led by ESPN’s Monday Night Football matchup of the Broncos and Bengals. It averaged 347,038 total viewers and likewise easily won among 18-to-49-year-olds.
Here are the local news derby results.
Monday -- TEGNA8 swept the 10 p.m. competitions in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 cruised to two more 6 a.m. wins and NBC5 ran the table at 5 p.m. The Peacock and CBS11 tied for the most total viewers at 6 p.m., but NBC5 won outright with 25-to-54-year-olds.
Tuesday -- NBC5 swept the 10 p.m. competitions and Fox4 continued its long 6 a.m. winning streak.
TEGNA8 and CBS11 tied for the most total viewers at 6 p.m. while NBC5 took the 25-to-54 gold. At 5 p.m., Fox4 ran first in total viewers and NBC5 had the edge among 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net