Local Nielsen ratings snapshot (Fri.-Sun., Aug. 11-13) -- it's the Cowboys as always
08/14/17 05:51 PM
By ED BARK
@unclebarkycom on Twitter
Hello, unclebarky.com readers. I’m newly returned from the annual summer TV critics “press tour” to discover that nothing has changed. A meaningless Dallas Cowboys pre-season game very easily led the weekend ratings parade.
Airing on CBS11 from 8:08 to 11:09 p.m. Saturday, the Cowboys’ 13-10 loss to the Los Angeles Rams averaged 407,182 D-FW viewers, with 121,870 of them in the advertiser-coveted 18-to-49-year-old demographic.
The day’s next highest overall scorer, NBC5’s 10 p.m. local newscast, had 181,778 total viewers and 54,521 in the 18-to-49-year-old measurement.
Sunday’s final round of the PGA championship on CBS found young Texan Justin Thomas winning his first major while Dallasite Jordan Spieth finished far back. It averaged just 87,253 total viewers and 22,450 in the 18-to-49-year-old age range. In contrast, Fox4’s 9 p.m. news drew 159,964 total viewers and 38,485 in the 18-to-49 realm.
In Friday’s prime-time Nielsens, CBS’ 9 p.m. jailhouse interview with “Son of Sam” killer David Berkowitz bombed with 43,627 total viewers following CBS’ repeat of Blue Bloods (prime-time’s highest scorer with 109,067 viewers). Just 3,207 of the SOS viewers were 18-to-49-year-olds, giving Berkowitz the time slot lows in both measurements among the Big Four broadcast networks.
Here are Friday’s four-way local news derby results.
TEGNA8 had a nice time at 10 p.m. with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran first at 6 a.m. in total viewers while tying NBC5 for the top spot among 25-to-54-year-olds.
The Peacock swept the 5 p.m. competitions and added a 6 p.m. win in total viewers. Fox4 logged the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Hello, unclebarky.com readers. I’m newly returned from the annual summer TV critics “press tour” to discover that nothing has changed. A meaningless Dallas Cowboys pre-season game very easily led the weekend ratings parade.
Airing on CBS11 from 8:08 to 11:09 p.m. Saturday, the Cowboys’ 13-10 loss to the Los Angeles Rams averaged 407,182 D-FW viewers, with 121,870 of them in the advertiser-coveted 18-to-49-year-old demographic.
The day’s next highest overall scorer, NBC5’s 10 p.m. local newscast, had 181,778 total viewers and 54,521 in the 18-to-49-year-old measurement.
Sunday’s final round of the PGA championship on CBS found young Texan Justin Thomas winning his first major while Dallasite Jordan Spieth finished far back. It averaged just 87,253 total viewers and 22,450 in the 18-to-49-year-old age range. In contrast, Fox4’s 9 p.m. news drew 159,964 total viewers and 38,485 in the 18-to-49 realm.
In Friday’s prime-time Nielsens, CBS’ 9 p.m. jailhouse interview with “Son of Sam” killer David Berkowitz bombed with 43,627 total viewers following CBS’ repeat of Blue Bloods (prime-time’s highest scorer with 109,067 viewers). Just 3,207 of the SOS viewers were 18-to-49-year-olds, giving Berkowitz the time slot lows in both measurements among the Big Four broadcast networks.
Here are Friday’s four-way local news derby results.
TEGNA8 had a nice time at 10 p.m. with wins in both total viewers and 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 ran first at 6 a.m. in total viewers while tying NBC5 for the top spot among 25-to-54-year-olds.
The Peacock swept the 5 p.m. competitions and added a 6 p.m. win in total viewers. Fox4 logged the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net