Local Nielsen ratings snapshot (Wed.-Thurs., Jan. 10-11) -- upper & downers for Fox
01/12/18 02:20 PM
By ED BARK
@unclebarkycom on Twitter
A network’s work is never done. Latest case in point: Fox.
Seeking a midseason toehold before the February start of the Winter Olympics on NBC, Fox launched three new series and fresh episodes of its iconic The X-Files during the first week of January.
All four had second go-arounds this week. As previously posted in Tuesday’s snapshot, the new sitcom LA to Vegas is doing fairly well despite mostly scathing reviews. Now let’s take a look at the rest of ‘em.
Fox is filling its two prime-time Thursday hours with The Four: Battle for Stardom, its answer to the loss of American Idol to ABC.
It’s not going too well so far, particularly among advertiser-prized 18-to-49-year-olds. The Four drew a smallish 46,809 viewers in this key demographic. This was good enough to outdraw ABC’s 7 p.m. rerun of the game show Child Support, plus new episodes of NBC’s Will & Grace and Great News in the 9 p.m. hour, and CBS’ Life In Pieces from 8:30 to 9 p.m.
The Four otherwise lost to CBS’ The Big Bang Theory, Young Sheldon and Mom; NBC’s Superstore and The Good Place; and narrowly to the first hour of ABC’s Truth and Lies: The Tonya Harding Story.
The Four fared a bit better in the total viewer Nielsens, beating NBC’s entire sitcom lineup, Child Support and Life In Pieces by a sliver. Still, its 135,320 total viewers were a relative pittance compared to Fox’s bust-out new midseason hit.
That would be Wednesday night’s 9-1-1, which led all prime-time programming with 242,151 total viewers while also ranking as the pacesetter with 71,774 viewers in the 18-to-49 realm.
On the downside, though, midseason’s second new episode of The X-Files had just 99,709 total viewers in the 7 p.m. hour, with a paltry 24,965 in the 18-to-49 motherlode. That was good enough to beat only ABC’s 7:30 p.m. episode of Speechless in total viewers.
In the 18-to-40 measurement, X-Files fared better than both Speechless and NBC’s competing The Blacklist. But another old-timer, CBS’ The Amazing Race, dominated the 7 p.m. hour and squashed X-Files with 192,297 total viewers and 59,291 within the 18-to-49 age range.
Fox4’s 9 p.m. local news had a far better night than X-Files with time slot wins in both ratings measurements.
And now, here are the four-way local news derby results.
Wednesday -- TEGNA8 impressively overcame a skimpy 9 p.m. lead-in from ABC’s The Match Game to win at 10 p.m. in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 notched another pair of 6 a.m. wins and also was tops with 25-to-54-year-olds at 5 and 6 p.m. NBC drew the most total viewers at 5 p.m. and TEGNA8 ran first in that measurement at 6 p.m.
Thursday -- TEGNA8 again won in total viewers at 10 p.m., but was edged by Fox4 in the 25-to-54 demographic.
Fox4 as usual ruled at 6 a.m. while NBC5 broomed its rivals with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
A network’s work is never done. Latest case in point: Fox.
Seeking a midseason toehold before the February start of the Winter Olympics on NBC, Fox launched three new series and fresh episodes of its iconic The X-Files during the first week of January.
All four had second go-arounds this week. As previously posted in Tuesday’s snapshot, the new sitcom LA to Vegas is doing fairly well despite mostly scathing reviews. Now let’s take a look at the rest of ‘em.
Fox is filling its two prime-time Thursday hours with The Four: Battle for Stardom, its answer to the loss of American Idol to ABC.
It’s not going too well so far, particularly among advertiser-prized 18-to-49-year-olds. The Four drew a smallish 46,809 viewers in this key demographic. This was good enough to outdraw ABC’s 7 p.m. rerun of the game show Child Support, plus new episodes of NBC’s Will & Grace and Great News in the 9 p.m. hour, and CBS’ Life In Pieces from 8:30 to 9 p.m.
The Four otherwise lost to CBS’ The Big Bang Theory, Young Sheldon and Mom; NBC’s Superstore and The Good Place; and narrowly to the first hour of ABC’s Truth and Lies: The Tonya Harding Story.
The Four fared a bit better in the total viewer Nielsens, beating NBC’s entire sitcom lineup, Child Support and Life In Pieces by a sliver. Still, its 135,320 total viewers were a relative pittance compared to Fox’s bust-out new midseason hit.
That would be Wednesday night’s 9-1-1, which led all prime-time programming with 242,151 total viewers while also ranking as the pacesetter with 71,774 viewers in the 18-to-49 realm.
On the downside, though, midseason’s second new episode of The X-Files had just 99,709 total viewers in the 7 p.m. hour, with a paltry 24,965 in the 18-to-49 motherlode. That was good enough to beat only ABC’s 7:30 p.m. episode of Speechless in total viewers.
In the 18-to-40 measurement, X-Files fared better than both Speechless and NBC’s competing The Blacklist. But another old-timer, CBS’ The Amazing Race, dominated the 7 p.m. hour and squashed X-Files with 192,297 total viewers and 59,291 within the 18-to-49 age range.
Fox4’s 9 p.m. local news had a far better night than X-Files with time slot wins in both ratings measurements.
And now, here are the four-way local news derby results.
Wednesday -- TEGNA8 impressively overcame a skimpy 9 p.m. lead-in from ABC’s The Match Game to win at 10 p.m. in both total viewers and with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 notched another pair of 6 a.m. wins and also was tops with 25-to-54-year-olds at 5 and 6 p.m. NBC drew the most total viewers at 5 p.m. and TEGNA8 ran first in that measurement at 6 p.m.
Thursday -- TEGNA8 again won in total viewers at 10 p.m., but was edged by Fox4 in the 25-to-54 demographic.
Fox4 as usual ruled at 6 a.m. while NBC5 broomed its rivals with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net