Local Nielsen ratings snapshot (Mon.-Tues., March 28-29) -- The Voice again calls the tune while Fox4's 9 p.m. news also sings loud
03/30/16 03:22 PM
By ED BARK
@unclebarkycom on Twitter
NBC’s The Voice again brightened the network’s ratings picture with three hours worth of time slot wins on Monday and Tuesday.
In Tuesday’s 7 p.m. hour, The Voice led with 297,461 D-FW viewers while also winning among advertiser-coveted 18-to-49-year-olds (79,393). NBC’s 8 p.m. episode of Chicago Med likewise swept its slot with 212,472 total viewers and 50,811 in the 18-to-49 age range.
Fox4’s 9 p.m. local newscast then came up extra-big, drawing slightly more total viewers than The Voice (304,543) while outpointing the NBC sing-along by a wider margin with 95,271 in the 18-to-49 demographic. That made it Tuesday’s overall biggest draw in both ratings measurements.
Over on CNN, a three-hour Republican presidential candidate “town hall” meeting from Milwaukee failed to stir too many juices while likely setting a modern-day campaign record with all 26 questions coming from white potential voters. The opening 7 p.m. hour with Ted Cruz had 77,906 total viewers before Donald Trump’s 8 to 9 p.m. segment bumped that up to 92,071 viewers. John Kasich’s closing hour dropped back to 77,906 viewers.
Monday’s prime-time Nielsens were dominated from 7 to 9 p.m. by The Voice’s 332,873 total viewers and 107,974 within the 18-to-49 motherlode. ABC’s competing two-hour Dancing with the Stars ran second from 7 to 8 p.m. with 254,966 total viewers but fell behind CBS’ Scorpion (254,966 viewers) in the 8 p.m. hour. The second half of DWTS dropped to last among the Big Four broadcast networks with 18-to-49-year-olds. That put it behind The Voice, Scorpion and Fox’s Lucifer.
The 9 p.m. hour went to CBS’ NCIS: Los Angeles in total viewers (254,966) while Fox4’s local news was tops with 18-to-49-year-olds (92,095).
Here are the four-way Monday and Tuesday local news derby results.
Monday -- CBS11 drew the most total viewers at 10 p.m. but Fox4 won with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 continued to decimate the competition with twin wins at 6 a.m. and added a 5 p.m. win among 25-to-54-year-olds. NBC5 had the most total viewers at 5 p.m.
The 6 p.m. golds went to CBS11 in total viewers and NBC5 in the 25-to-54 demographic.
Tuesday -- NBC5 had the most total viewers at 10 p.m. and Fox4 again prevailed with 25-to-54-year-olds.
Fox4 notched two more runaway wins at 6 a.m. while NBC5 controlled the early evening competitions with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
NBC’s The Voice again brightened the network’s ratings picture with three hours worth of time slot wins on Monday and Tuesday.
In Tuesday’s 7 p.m. hour, The Voice led with 297,461 D-FW viewers while also winning among advertiser-coveted 18-to-49-year-olds (79,393). NBC’s 8 p.m. episode of Chicago Med likewise swept its slot with 212,472 total viewers and 50,811 in the 18-to-49 age range.
Fox4’s 9 p.m. local newscast then came up extra-big, drawing slightly more total viewers than The Voice (304,543) while outpointing the NBC sing-along by a wider margin with 95,271 in the 18-to-49 demographic. That made it Tuesday’s overall biggest draw in both ratings measurements.
Over on CNN, a three-hour Republican presidential candidate “town hall” meeting from Milwaukee failed to stir too many juices while likely setting a modern-day campaign record with all 26 questions coming from white potential voters. The opening 7 p.m. hour with Ted Cruz had 77,906 total viewers before Donald Trump’s 8 to 9 p.m. segment bumped that up to 92,071 viewers. John Kasich’s closing hour dropped back to 77,906 viewers.
Monday’s prime-time Nielsens were dominated from 7 to 9 p.m. by The Voice’s 332,873 total viewers and 107,974 within the 18-to-49 motherlode. ABC’s competing two-hour Dancing with the Stars ran second from 7 to 8 p.m. with 254,966 total viewers but fell behind CBS’ Scorpion (254,966 viewers) in the 8 p.m. hour. The second half of DWTS dropped to last among the Big Four broadcast networks with 18-to-49-year-olds. That put it behind The Voice, Scorpion and Fox’s Lucifer.
The 9 p.m. hour went to CBS’ NCIS: Los Angeles in total viewers (254,966) while Fox4’s local news was tops with 18-to-49-year-olds (92,095).
Here are the four-way Monday and Tuesday local news derby results.
Monday -- CBS11 drew the most total viewers at 10 p.m. but Fox4 won with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 continued to decimate the competition with twin wins at 6 a.m. and added a 5 p.m. win among 25-to-54-year-olds. NBC5 had the most total viewers at 5 p.m.
The 6 p.m. golds went to CBS11 in total viewers and NBC5 in the 25-to-54 demographic.
Tuesday -- NBC5 had the most total viewers at 10 p.m. and Fox4 again prevailed with 25-to-54-year-olds.
Fox4 notched two more runaway wins at 6 a.m. while NBC5 controlled the early evening competitions with sweeps at both 5 and 6 p.m.
Email comments or questions to: unclebarky@verizon.net