Local Nielsen ratings snapshot (Mon., Nov. 25) -- NBC/ABC again split prime-time spoils
11/26/13 02:52 PM
By ED BARK
@unclebarkycom on Twitter
Monday night’s potent pair of talent competition shows again won/lost their time slots from 7 to 9 p.m.
ABC’s Dancing with the Stars drew 362,166 D-FW viewers to whip NBC’s competing two-hour chunk of The Voice (312,457). But the Peacock reigned among advertiser-prized 18-to-49-year-olds during those two hours, by a score of 149,808 viewers to Dancing’s 87,931. DWTS also was beaten in its first hour by Fox’s new Almost Human, which had 100,958 viewers in the 18-to-49 age range.
NBC’s The Blacklist again swept the 9 p.m. hour -- among the Big Four broadcast networks -- with 319,559 total viewers and 104,214 in the 18-to-49 demographic. But the 9 to 10 p.m. portion of ESPN’s Monday Night Football (49ers vs. Redskins) had the most 18-to-49-year-olds in that hour (130,268).
CBS had another dismal Monday, running fourth from 7 to 10 p.m. in both ratings measurements.
Over on KTXD-TV (Ch. 47), the locally produced The Broadcast at last showed a pulse. For the first time in recent memory, the program had a measurable total viewers audience in each 15-minute increment from 9 to 11 a.m. Its overall average of 15,623 total viewers was good enough to outpoint TXA21’s 9 a.m. airing of Dr. Phil (7,811 viewers) and Fox4’s syndicated Bethenny (11,361 viewers from 11 a.m. to noon).
The Broadcast also had a bigger audience than CW33’s locally produced Nightcap, which barely registered from 9 to 10 p.m. with 3,551 total viewers. As previously posted, Nightcap will be replaced at some point early next year by an anchor-less, newsreel-style newscast called NewsFix. It currently airs in Houston on CW33’s Tribune-owned sister station, KIAH-TV (CW39).
In Monday’s four-way local news derby competitions, Fox4 ran the table at 6 a.m. and 5 and 6 p.m. in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming. WFAA8 did likewise at 10 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Monday night’s potent pair of talent competition shows again won/lost their time slots from 7 to 9 p.m.
ABC’s Dancing with the Stars drew 362,166 D-FW viewers to whip NBC’s competing two-hour chunk of The Voice (312,457). But the Peacock reigned among advertiser-prized 18-to-49-year-olds during those two hours, by a score of 149,808 viewers to Dancing’s 87,931. DWTS also was beaten in its first hour by Fox’s new Almost Human, which had 100,958 viewers in the 18-to-49 age range.
NBC’s The Blacklist again swept the 9 p.m. hour -- among the Big Four broadcast networks -- with 319,559 total viewers and 104,214 in the 18-to-49 demographic. But the 9 to 10 p.m. portion of ESPN’s Monday Night Football (49ers vs. Redskins) had the most 18-to-49-year-olds in that hour (130,268).
CBS had another dismal Monday, running fourth from 7 to 10 p.m. in both ratings measurements.
Over on KTXD-TV (Ch. 47), the locally produced The Broadcast at last showed a pulse. For the first time in recent memory, the program had a measurable total viewers audience in each 15-minute increment from 9 to 11 a.m. Its overall average of 15,623 total viewers was good enough to outpoint TXA21’s 9 a.m. airing of Dr. Phil (7,811 viewers) and Fox4’s syndicated Bethenny (11,361 viewers from 11 a.m. to noon).
The Broadcast also had a bigger audience than CW33’s locally produced Nightcap, which barely registered from 9 to 10 p.m. with 3,551 total viewers. As previously posted, Nightcap will be replaced at some point early next year by an anchor-less, newsreel-style newscast called NewsFix. It currently airs in Houston on CW33’s Tribune-owned sister station, KIAH-TV (CW39).
In Monday’s four-way local news derby competitions, Fox4 ran the table at 6 a.m. and 5 and 6 p.m. in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming. WFAA8 did likewise at 10 p.m.
Email comments or questions to: unclebarky@verizon.net