Local Nielsen ratings snapshot (Fri.-Sun., Dec. 15-17) -- Cowboys & end of Pats-Steelers game combine to shoot A Christmas Story Live! in the eye
12/18/17 11:08 AM
By ED BARK
@unclebarkycom on Twitter
A bizarre game decided by inches at the end -- and a piece of paper near the end -- ended with the Dallas Cowboys squeaking out a 20-17 win over the Oakland Raiders on the NFL’s biggest stage.
NBC’s Sunday Night Football presentation, which stretched to 10:48 p.m., averaged 1,274,856 D-FW viewers and 546,105 in the advertiser-coveted 18-to-49 age range. The Cowboys, who retained their slim but still viable post-season hopes, rebounded well past the magic one million viewers mark after registering a season low 904,507 for the previous week’s win over the lowly New York Giants.
Before the Cowboys got started, the dramatic and equally weird closing minutes of CBS’ titanic New England Patriots-Pittsburgh Steelers clash served to blunt the 6 p.m. start of Fox’s heavily promoted A Christmas Story Live! Ending at 6:19 p.m., Pats-Steelers drew 726,454 viewers for the 6 to 6:15 p.m. segment and upped that number to 740,698 for the closing minutes plus post-mortem.
Christmas Story, a rebooted musical version of the enduring 1983 feature film, actually hit its highest numbers in the first hour, with an average of 192,297 total viewers from 6 to 7 p.m. The Pats-Steelers game no doubt kept many other potential viewers away before the Cowboys game took over at 7:30 p.m. and chop-blocked Christmas Story’s audience to 106,832 viewers from 7:30 to 7:45 p.m. Overall the production averaged 135,320 viewers and 68,653 in the 18-to-49 realm.
ABC devoted its entire Sunday night to a reprise of The Sound of Music, which averaged 85,465 total viewers in the 6 to 10 p.m. slot. A piddling 18,724 of them were 18-to-49-year-olds.
On Friday, CBS’ 8 p.m. episode of Hawaii Five-0 led all prime-time TV attractions in total viewers with 213,663. The network’s 7 p.m. Macgyver set the pace with 18-to-49-year-olds (34,327).
Here are Friday’s local news derby results.
NBC5 swept the 10 p.m. races in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming) while Fox4 did likewise at 6 a.m.
The Peacock had twin wins at 5 p.m. and tied CBS11 for the top spot in total viewers at 6 p.m. Fox4 drew the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
A bizarre game decided by inches at the end -- and a piece of paper near the end -- ended with the Dallas Cowboys squeaking out a 20-17 win over the Oakland Raiders on the NFL’s biggest stage.
NBC’s Sunday Night Football presentation, which stretched to 10:48 p.m., averaged 1,274,856 D-FW viewers and 546,105 in the advertiser-coveted 18-to-49 age range. The Cowboys, who retained their slim but still viable post-season hopes, rebounded well past the magic one million viewers mark after registering a season low 904,507 for the previous week’s win over the lowly New York Giants.
Before the Cowboys got started, the dramatic and equally weird closing minutes of CBS’ titanic New England Patriots-Pittsburgh Steelers clash served to blunt the 6 p.m. start of Fox’s heavily promoted A Christmas Story Live! Ending at 6:19 p.m., Pats-Steelers drew 726,454 viewers for the 6 to 6:15 p.m. segment and upped that number to 740,698 for the closing minutes plus post-mortem.
Christmas Story, a rebooted musical version of the enduring 1983 feature film, actually hit its highest numbers in the first hour, with an average of 192,297 total viewers from 6 to 7 p.m. The Pats-Steelers game no doubt kept many other potential viewers away before the Cowboys game took over at 7:30 p.m. and chop-blocked Christmas Story’s audience to 106,832 viewers from 7:30 to 7:45 p.m. Overall the production averaged 135,320 viewers and 68,653 in the 18-to-49 realm.
ABC devoted its entire Sunday night to a reprise of The Sound of Music, which averaged 85,465 total viewers in the 6 to 10 p.m. slot. A piddling 18,724 of them were 18-to-49-year-olds.
On Friday, CBS’ 8 p.m. episode of Hawaii Five-0 led all prime-time TV attractions in total viewers with 213,663. The network’s 7 p.m. Macgyver set the pace with 18-to-49-year-olds (34,327).
Here are Friday’s local news derby results.
NBC5 swept the 10 p.m. races in total viewers and 25-to-54-year-olds (main advertiser target audience for news programming) while Fox4 did likewise at 6 a.m.
The Peacock had twin wins at 5 p.m. and tied CBS11 for the top spot in total viewers at 6 p.m. Fox4 drew the most 25-to-54-year-olds at 6 p.m.
Email comments or questions to: unclebarky@verizon.net