Local Nielsen ratings snapshot (Wed., June 11) -- NBC rolls with O.J. special
06/12/14 04:32 PM
By ED BARK
@unclebarkycom on Twitter
No, there’s no justice -- not then and not now.
NBC scored Wednesday night with a 20th anniversary special titled The People vs. O.J. Simpson: What the Jury Never Heard.
Airing from 8 to 10 p.m. under the Dateline banner, it averaged 177,533 D-FW viewers to beat all competing programming during that time period. Among advertiser-prized 18-to-49-year-olds, O.J. ran first from 9 to 10 p.m. but was beaten in its initial hour by the second half of Fox’s So You Think You Can Dance.
CBS won at 7 p.m. hour in total viewers with Undercover Boss while Dance again prevailed with 18-to-49-year-olds.
NBC Sports Net’s Game 4 of the Rangers-Kings Stanley Cup final had 35,507 total viewers. But virtually all of them were 18-to-49-year-olds. On Fox Sports Southwest, the Texas Rangers’ win over Miami, with Yu Darvish pitching a complete game shutout, averaged 134,925 total viewers. For the first time, baseball also had more 18-to-48-year-olds -- 39,080 -- than hockey did.
Here are Wednesday’s local news derby numbers.
NBC5 ran first at 10 p.m. in both total viewers and 18-to-49-year-olds, the main advertiser target audience for news programming.
The Peacock likewise ran the table at 6 a.m., with the usual frontrunner, Fox4, running fourth in total viewers for the first time in recent memory. Co-anchor Tim Ryan is on vacation, though. He might want to use this in future contract negotiations.
NBC5 continued its big day with a sweep at 5 p.m. while also winning at 6 p.m. in total viewers. But Fox4 broke up the party by running first at 6 p.m. in the 25-to-54 demographic.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
No, there’s no justice -- not then and not now.
NBC scored Wednesday night with a 20th anniversary special titled The People vs. O.J. Simpson: What the Jury Never Heard.
Airing from 8 to 10 p.m. under the Dateline banner, it averaged 177,533 D-FW viewers to beat all competing programming during that time period. Among advertiser-prized 18-to-49-year-olds, O.J. ran first from 9 to 10 p.m. but was beaten in its initial hour by the second half of Fox’s So You Think You Can Dance.
CBS won at 7 p.m. hour in total viewers with Undercover Boss while Dance again prevailed with 18-to-49-year-olds.
NBC Sports Net’s Game 4 of the Rangers-Kings Stanley Cup final had 35,507 total viewers. But virtually all of them were 18-to-49-year-olds. On Fox Sports Southwest, the Texas Rangers’ win over Miami, with Yu Darvish pitching a complete game shutout, averaged 134,925 total viewers. For the first time, baseball also had more 18-to-48-year-olds -- 39,080 -- than hockey did.
Here are Wednesday’s local news derby numbers.
NBC5 ran first at 10 p.m. in both total viewers and 18-to-49-year-olds, the main advertiser target audience for news programming.
The Peacock likewise ran the table at 6 a.m., with the usual frontrunner, Fox4, running fourth in total viewers for the first time in recent memory. Co-anchor Tim Ryan is on vacation, though. He might want to use this in future contract negotiations.
NBC5 continued its big day with a sweep at 5 p.m. while also winning at 6 p.m. in total viewers. But Fox4 broke up the party by running first at 6 p.m. in the 25-to-54 demographic.
Email comments or questions to: unclebarky@verizon.net