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Local Nielsen ratings snapshot (Wed., Sept. 11) -- Big Brother bests X Factor in battle royal

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Hoping to get a jump on the competition, Fox’s early Season 3 premiere of The X Factor instead ran into a Big Brother buzz saw Wednesday night.

It was a pretty close competition in the 7 p.m. hour, but CBS’ BB whipped X Factor in both total D-FW viewers (247,831 to 227,179) and among advertiser-craved 18-to-49-year-olds (130,765 to 111,629).

Paying a stiffer price was NBC’s third edition of its live, multi-night Million Second Quiz. It had less than half the total viewers -- 96,379 -- of BB or X Factor and also was nipped by ABC’s competing Shark Tank repeat (103,263 viewers).

Million Second Quiz managed a distant third-place finish among 18-to-49-year-olds, drawing 35,083 to Shark Tank’s 31,894.

NBC’s America’s Got Talent rallied to win the 8 p.m. hour in total viewers but ran second to Fox’s Masterchef season finale in the 18-to-49 demographic. Fox4’s local newscast then finished first at 9 p.m. in both ratings measurements.

Moving to the late night arena, the third 10 p.m. edition of The Arsenio Hall Show (airing on CW33 in D-FW) showed some slippage while still more than doubling its lead-in audience from the station’s Nightcap news.

In total viewers, Arsenio’s second half-hour ran behind the first half-hours of CBS’ Late Show with David Letterman and NBC’s The Tonight Show with Jay Leno but beat ABC’s Jimmy Kimmel Live. Arsenio still bested all three rival late night talkers among 18-to-49-year-olds but lost to Fox4’s 10:30 p.m. edition of the syndicated TMZ.

At 4 p.m., the third edition of WFAA8’s new local newscast beat everything except Fox4’s 4:30 p.m. Judge Judy in the total viewer Nielsens. In the 25-to-54 demographic (main advertiser target audience for news programming), WFAA8 ran second overall to CBS11’s local newscast and also trailed Judge Judy. But it nipped NBC5’s 4 p.m. local newscast, which generally has fared better at this hour.

The Texas Rangers’ afternoon loss to Pittsburgh, completing a three-game sweep by the Pirates, drew what likely was the team’s smallest crowd of the season on Fox Sports Southwest. Just 41,305 total viewers were on hand.

Here are Wednesday’s four-way local news derby results:

WFAA8 ran the table at 10 p.m. with wins in both total viewers and in the 25-to-54 measurement. Fox4 did likewise at 6 a.m. while CBS11 swept the 6 p.m. competitions.

The 5 p.m. golds went to WFAA8 in total viewers and Fox4 among 25-to-54-year-olds.

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