Local Nielsen ratings snapshot (Wed., Oct. 21) -- raw, naked Empire power
10/22/15 11:56 AM
By ED BARK
@unclebarkycom on Twitter
Fox loves Wednesday nights. As do its many stations with local newscasts in the last hour of prime-time.
Empire again ruled with an iron fist, amassing 502,850 D-FW viewers in the 8 p.m. hour before Fox4’s local newscast held onto enough of that audience (347,038 viewers) to likewise romp in the 9 p.m. slot. Fox’s lead-off hitter, Rosewood, which also serves as a warm-up-the-TV appetizer, had just enough juice to win at 7 p.m. over CBS’ competing Survivor.
All three programs also ran first among advertiser-prized 18-to-49-year-olds, with Empire leading the way in a big way with 263,583. Survivor drew the most 18-to-49-year-olds of any competing network attraction. But its 98,447 viewers in the 18-to-49 range were far less than half of Empire’s total in this key demographic.
Oh yeah, baseball. The New York Mets’ Wednesday night closeout of the Chicago Cubs in the NLCS series averaged 113,318 total viewers on TBS, with 53,987 in the 18-to-49 motherlode. On FS1 during daytime hours, the Toronto Blue Jays’ ALCS win over the Kansas City Royals had 49,577 total viewers and a sub-puny 6,351 in the 18-to-49 sweet spot. They’ll play another game on Friday, with the Royals still leading the series three games to two. The ALCS winner will face the Mets in the World Series next week on Fox. Is a game scheduled on Empire night? Yes. Will it draw even half of Empire’s audience in D-FW? Very likely not.
Here are Wednesday’s local news derby results.
NBC5 had the most total viewers at 10 p.m. while Fox4 prevailed with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 again swept the 6 a.m. competitions and TEGNA8 scored twin wins at 6 p.m.
Fox4 and NBC5 tied for the most total viewers at 5 p.m., but Fox4 edged the Peacock for the top spot with 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom on Twitter
Fox loves Wednesday nights. As do its many stations with local newscasts in the last hour of prime-time.
Empire again ruled with an iron fist, amassing 502,850 D-FW viewers in the 8 p.m. hour before Fox4’s local newscast held onto enough of that audience (347,038 viewers) to likewise romp in the 9 p.m. slot. Fox’s lead-off hitter, Rosewood, which also serves as a warm-up-the-TV appetizer, had just enough juice to win at 7 p.m. over CBS’ competing Survivor.
All three programs also ran first among advertiser-prized 18-to-49-year-olds, with Empire leading the way in a big way with 263,583. Survivor drew the most 18-to-49-year-olds of any competing network attraction. But its 98,447 viewers in the 18-to-49 range were far less than half of Empire’s total in this key demographic.
Oh yeah, baseball. The New York Mets’ Wednesday night closeout of the Chicago Cubs in the NLCS series averaged 113,318 total viewers on TBS, with 53,987 in the 18-to-49 motherlode. On FS1 during daytime hours, the Toronto Blue Jays’ ALCS win over the Kansas City Royals had 49,577 total viewers and a sub-puny 6,351 in the 18-to-49 sweet spot. They’ll play another game on Friday, with the Royals still leading the series three games to two. The ALCS winner will face the Mets in the World Series next week on Fox. Is a game scheduled on Empire night? Yes. Will it draw even half of Empire’s audience in D-FW? Very likely not.
Here are Wednesday’s local news derby results.
NBC5 had the most total viewers at 10 p.m. while Fox4 prevailed with 25-to-54-year-olds (main advertiser target audience for news programming).
Fox4 again swept the 6 a.m. competitions and TEGNA8 scored twin wins at 6 p.m.
Fox4 and NBC5 tied for the most total viewers at 5 p.m., but Fox4 edged the Peacock for the top spot with 25-to-54-year-olds.
Email comments or questions to: unclebarky@verizon.net