powered by FreeFind

Apple iTunes


Local Nielsen ratings snapshot (Mon., Oct. 13) -- CBS/NBC/NFL (again)

@unclebarkycom on Twitter
It again went like clockwork for Monday night’s ruling class.

CBS led off the prime-time festivities with a new episode of The Big Bang Theory, which topped the 7 to 7:30 p.m. D-FW Nielsens in both total viewers (502,128) and advertiser-prized 18-to-49-year-olds (204,997).

NBC then flexed with the concluding 90 minutes of The Voice, which drew 446,336 total viewers and 173,459 in the 18-to-49 demographic. CBS’ competing new Scorpion was hardly a pushover, though, particularly in the total viewers measurement. It amassed 355,674 of ‘em but fell well behind The Voice and ESPN’s Monday Night Football among viewers in the 18-to-49 age range.

The 9 to 10 p.m. hour of MNF, with the 49ers beating the Rams, then won that time period with 320,804 total viewers and 148,229 in the 18-to-49 realm. In competition among the Big Four broadcast networks, NBC’s The Blacklist took the 9 p.m. hour in both measurements.

The premiere of The CW’s favorably reviewed Jane the Virgin had a tough time in the 8 p.m. hour. It pulled in just 41,844 total viewers, but a solid majority of 31,538 were 18-to-49-year-olds. In contrast, ABC’s two-hour Dancing with the Stars had 244,090 total viewers, but only 47,307 were in the 18-to-49 sweet spot.

Fox’s Gotham, which has been picked up for a full season, comfortably beat the first hour of DWTS in the 18-to-49 demographic. Fox’s still slumping 8 p.m. episode of Sleepy Hollow nonetheless edged the second hour of DWTS among 18-to-49-year-olds.

Here are Monday’s local news derby results.

Gannett8 had the most total viewers at 10 p.m. while also running first with 25-to-54-year-olds (main advertiser target audience for news programming).

NBC5 otherwise had a big day, winning at 6 a.m. and 5 and 6 p.m. in both total viewers and 25-to-54-year-olds.

Email comments or questions to: unclebarky@verizon.net