Local Nielsen ratings snapshot (Tues.-Wed., Aug. 13-14) -- rain-delayed Rangers are biggest overall draws
08/15/13 09:51 AM
By ED BARK
@unclebarkycom
The first-place Texas Rangers got late home starts on both Tuesday and Wednesday against the last-place Milwaukee Brewers. But the rain and the lowly opposition didn’t deter viewers.
Wednesday night’s game, a 5-4 win that ended at 10:55 p.m., averaged 178,989 D-FW viewers on Fox Sports Southwest. Prime-time’s runner-up, a 7 p.m. episode of CBS’ Big Brother, drew 172,105 viewers while NBC’s 8 p.m. hour of America’s Got Talent ran third with 151,452 viewers.
BB finished a dominant first among advertiser-prized 18-to-49-year-olds, though, with the Rangers pulling in second.
On Tuesday night, the Rangers’ 5-1 loss to Milwaukee averaged 192,758 total viewers to tie a two-hour America’s Got Talent for the top spot. But Talent almost doubled the Rangers’ numbers in the 18-to-49 demographic.
Here are the local news derby numbers for those two days:
Tuesday -- CBS11 had the most total viewers at 10 p.m. while WFAA8 ran first among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 and WFAA8 tied for first in both ratings measurements at 6 a.m.
The 6 p.m. golds went to WFAA8 in total viewers and Fox4 with 25-to-54-year-olds. Fox4 and NBC5 tied for the most viewers at 5 p.m., with WFAA8 drawing the most 25-to-54-year-olds.
Wednesday -- WFAA8 took the top spot in total viewers at 10 p.m., but Fox4 had the edge with 25-to-54-year-olds.
WFAA8 rolled to two uncommonly big wins at 6 a.m. and also swept the 5 and 6 p.m. competitions. That left the station just one win shy of an exceedingly rare double grand slam in the four principal four-way competitions.
Email comments or questions to: unclebarky@verizon.net
@unclebarkycom
The first-place Texas Rangers got late home starts on both Tuesday and Wednesday against the last-place Milwaukee Brewers. But the rain and the lowly opposition didn’t deter viewers.
Wednesday night’s game, a 5-4 win that ended at 10:55 p.m., averaged 178,989 D-FW viewers on Fox Sports Southwest. Prime-time’s runner-up, a 7 p.m. episode of CBS’ Big Brother, drew 172,105 viewers while NBC’s 8 p.m. hour of America’s Got Talent ran third with 151,452 viewers.
BB finished a dominant first among advertiser-prized 18-to-49-year-olds, though, with the Rangers pulling in second.
On Tuesday night, the Rangers’ 5-1 loss to Milwaukee averaged 192,758 total viewers to tie a two-hour America’s Got Talent for the top spot. But Talent almost doubled the Rangers’ numbers in the 18-to-49 demographic.
Here are the local news derby numbers for those two days:
Tuesday -- CBS11 had the most total viewers at 10 p.m. while WFAA8 ran first among 25-to-54-year-olds, the main advertiser target audience for news programming.
Fox4 and WFAA8 tied for first in both ratings measurements at 6 a.m.
The 6 p.m. golds went to WFAA8 in total viewers and Fox4 with 25-to-54-year-olds. Fox4 and NBC5 tied for the most viewers at 5 p.m., with WFAA8 drawing the most 25-to-54-year-olds.
Wednesday -- WFAA8 took the top spot in total viewers at 10 p.m., but Fox4 had the edge with 25-to-54-year-olds.
WFAA8 rolled to two uncommonly big wins at 6 a.m. and also swept the 5 and 6 p.m. competitions. That left the station just one win shy of an exceedingly rare double grand slam in the four principal four-way competitions.
Email comments or questions to: unclebarky@verizon.net