Idol a steamroller against mostly repeats | None | Uncle Barky's Bytes

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Local Nielsen ratings snapshot (Wed., March 24) -- Idol a steamroller against mostly repeats

By ED BARK
Fox's American Idol invariably torches the competition with its Tuesday performance and Wednesday results shows. But the latest vote-off hour burned everything else to the ground on a night when two rival networks punted with reruns.

Idol amassed 624,340 D-FW viewers in the 8 p.m. hour, blowing out a runnerup repeat of CBS' Criminal Minds (183,230 viewers); ABC's new episodes of Modern Family (149,299) and Cougar Town (95,008) and NBC's Law & Order: SVU reprise (88,222).

It was also a rout among advertiser-craved 18-to-49-year-olds, with Idol luring 303,329 in pasting the second place Modern Family (84,802).

Duncanville's Tim Urban again dodged the previous night's slings and arrows from Idol judges, but not without a big "Bottom 2" scare. In the end, Paige Miles was sent home, leaving Urban and Fort Worth's Casey James among the Top 10 finalists. It also assured them spots in the show's annual summer concert tour.

Fox likewise romped at 7 p.m., where a new episode of Human Target led the way with 257,879 total viewers to beat CBS' Survivor: Heroes & Villains (183,230 viewers). It was closer among 18-to-49-year-olds, but Target hit a bullseye there, too.

At 9 p.m., Fox4's local newscasts skipped to a second straight Idol-fueled sweep with the same number of viewers as Target. ABC's Ugly Betty, in which the title character finally shucked her braces, came up fourth in both ratings measurements. ABC already has said the show won't be back next season.

TXA21's mid-afternoon Texas Rangers pre-season game against the Cubs was nearly shut out with 6,786 total viewers. It was a warmup for the station's new regular season package of 25 Friday night games. The first one will be on April 9th against the Seattle Mariners.

In Wednesday's local news derby results, NBC5 and WFAA8 tied for the top spot in total viewers at 10 p.m. The Peacock also shared the gold -- with Fox4 this time -- among 25-to-54-year-olds, the main target audience for news programming.

NBC5 remained strong at 6 a.m. with twin wins and also won at 5 p.m. in total viewers. Fox4 otherwise controlled the early evening news Nielsens with a 6 p.m. win in total viewers and two golds at 5 p.m.

CBS11 continues to have serious problems at 5 p.m., particularly in the key 25-to-54 demographic. On Wednesday, it had a sub-puny 3,069 viewers in that age range. In comparison, first-place Fox4 drew 49,104 and third-place NBC5 had 33,759

CBS11's recently expanded 4 p.m. newscast hasn't been setting the table. It likewise had just 3,069 viewers in the 25-to-54 demographic.
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