Local Nielsen ratings snapshot (Wed., Feb. 3) -- final Idol audition hour powers prime-time numbers
02/04/10 09:13 AM
By ED BARK
American Idol's last pre-Hollywood sing-around crunched all comers Wednesday, with Fox's preceding Human Target also winning its time slot.
Idol amassed 549,690 D-FW viewers at 8 p.m. while CBS' still potent Criminal Minds ran a respectable but distant second with 373,247 viewers. New episodes of ABC's Modern Family (217,162 viewers) and Cougar Town (176,444 viewers) placed third in the 8 p.m. hour, leaving NBC's Law & Order: SVU repeat out of the money with 108,581 viewers.
Idol also rolled as usual among advertiser-craved 18-to-49-year-olds, with Modern Family running second from 8 to 8:30 p.m. opposite the first half-hour of Criminal Minds.
Human Target won the 7 p.m. hour in both ratings measurements, as did CBS' CSI: NY at 9 p.m.
In local news derby results, WFAA8 returned to the 10 p.m. winner's circle by edging runnerup CBS11 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
The 6 a.m. total viewers race was won by Fox4, although the margin of victory was a statistically insignificant four-one hundredths of a rating point over NBC5 and six-one hundredths over WFAA8. Fox4 edged the Peacock among 25-to-54-year-olds by a slightly wider margin, ending NBC5's five-day winning streak.
The 7 to 9 a.m. portion of Fox4's Good Day then whipped the three network morning shows in both measurements, particularly among 25-to-54-year-olds.
WFAA8 had a big day in the early evening Nielsens, sweeping both the 5 and 6 p.m. competitions.
Note to readers: The February "sweeps" ratings period begins today (Feb. 4th), although the 10 p.m. numbers will be largely inconsequential. That's because NBC's Olympics telecasts, which begin on Friday, Feb. 12th, will push NBC5's 10 p.m. newscasts deeper into the night for 11 of the 20 weekdays while also likely diminishing the late night news audience on Fox4, WFAA8 and CBS11.
Otherwise there's a mini-sprint, with all four combatants in play at 10 p.m. for the next six weeknights. So we'll keep tabs on that while also reporting the complete end-of-sweeps totals at 6 a.m. and 5 and 6 p.m.
American Idol's last pre-Hollywood sing-around crunched all comers Wednesday, with Fox's preceding Human Target also winning its time slot.
Idol amassed 549,690 D-FW viewers at 8 p.m. while CBS' still potent Criminal Minds ran a respectable but distant second with 373,247 viewers. New episodes of ABC's Modern Family (217,162 viewers) and Cougar Town (176,444 viewers) placed third in the 8 p.m. hour, leaving NBC's Law & Order: SVU repeat out of the money with 108,581 viewers.
Idol also rolled as usual among advertiser-craved 18-to-49-year-olds, with Modern Family running second from 8 to 8:30 p.m. opposite the first half-hour of Criminal Minds.
Human Target won the 7 p.m. hour in both ratings measurements, as did CBS' CSI: NY at 9 p.m.
In local news derby results, WFAA8 returned to the 10 p.m. winner's circle by edging runnerup CBS11 in both total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.
The 6 a.m. total viewers race was won by Fox4, although the margin of victory was a statistically insignificant four-one hundredths of a rating point over NBC5 and six-one hundredths over WFAA8. Fox4 edged the Peacock among 25-to-54-year-olds by a slightly wider margin, ending NBC5's five-day winning streak.
The 7 to 9 a.m. portion of Fox4's Good Day then whipped the three network morning shows in both measurements, particularly among 25-to-54-year-olds.
WFAA8 had a big day in the early evening Nielsens, sweeping both the 5 and 6 p.m. competitions.
Note to readers: The February "sweeps" ratings period begins today (Feb. 4th), although the 10 p.m. numbers will be largely inconsequential. That's because NBC's Olympics telecasts, which begin on Friday, Feb. 12th, will push NBC5's 10 p.m. newscasts deeper into the night for 11 of the 20 weekdays while also likely diminishing the late night news audience on Fox4, WFAA8 and CBS11.
Otherwise there's a mini-sprint, with all four combatants in play at 10 p.m. for the next six weeknights. So we'll keep tabs on that while also reporting the complete end-of-sweeps totals at 6 a.m. and 5 and 6 p.m.
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