Monday Night Football | None | Uncle Barky's Bytes

powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Mon., Nov. 28) -- Saints stomp Giants on a likewise dominant Monday Night Football

By ED BARK
The Dallas Cowboys moved into sole possession of first place in the NFL East after the Saints' dismantling of the Giants on ESPN's Monday Night Football.

D-FW viewers savored the rout, making MNF prime-time's top draw from start to finish. The game averaged 433,542 viewers while also ranking a runaway No. 1 with advertiser-favored 18-to-49-year-olds (217,824). Fox's 8 p.m. new episode of House took the runner-up slot with 270,964 total viewers, 137,699 of them in the 18-to-49 range.

CBS punted with wall-to-wall repeats, but a Hawaii Five-0 do-over (223,545 total viewers) was still good enough to win at 9 p.m. among the five major broadcast networks.

Fox's new hour of Terra Nova ran first in the 7 p.m. hour among non-football attractions, pulling in 237,094 viewers. But CBS' repeat of 2 Broke Girls bested Terra Nova at 7:30 p.m. in the 18-to-49 demographic.

ABC managed a third place finish from 7 to 8 p.m. with its pair of premature Christmas specials, How the Grinch Stole Christmas and Shrek the Halls. Then the bottom fell out with a new episode of the network's You Deserve It game show, the night's least watched program in total viewers with just 40,645.

The two-hour finale of NBC's The Sing-Off, won by Pentatonix of Arlington, TX, received scant local love. It drew 88,063 viewers, beating only the hapless You Deserve It from 7 to 9 p.m. But sincere congratulations to the five-member group. It's a big deal to them, and it should be.

Monday also included a resumption of the local news derby after a three-day holiday layoff. CBS11 zipped to a commanding 10 p.m. win in total viewers while barely beating NBC5 among 25-to-54-year-olds, the main advertiser target audience for news programming.

Fox4 ran the table at both 6 a.m. and 5 p.m., took the 6 p.m. gold among 25-to-54-year-olds and tied CBS11 for first in total viewers at that hour.

WFAA8's 5 p.m. woes continued. Another limp lead-in from Dr. Oz propelled the station to a pair of fourth place finishes.
|