powered by FreeFind

Apple iTunes

Archives

Local Nielsen ratings snapshot (Wed., June 9) -- hockey's grand finale gets cold shoulder

By ED BARK
NBC already is bragging about the best national ratings for any Stanley Cup clincher in 36 years, dating to the 1974 finale between Philadelphia and Boston.

In D-FW, though, the Chicago Blackhawks' first NHL title since 1961 couldn't even outdraw a repeat of ABC's Cougar Town. But hey, Chicago's overtime win over the Philadelphia Flyers did beat a new 9 p.m. episode of ABC's canceled Happy Town. A sis a boom a bah.

The climactic NHL game of the season averaged 74,649 total viewers in a viewing area of 6.8 million. The brief overtime period, with Chicago winning on a semi-phantom goal in which the puck got stuck in the net, spilled into the early minutes of 10 p.m. local newscasts. That portion of the game had a high of 115,367 viewers, still not good enough to beat any of the three newscasts in play.

Hockey perked up a bit among advertiser-coveted 18-to-49-year-olds, though. The game outdrew Cougar Town/Happy Town, Fox4's 9 p.m. newscast and a rerun of CBS' CSI: NY in that key demographic. And the overtime portion tied WFAA8's 10 p.m. newscast for second place behind Fox4's late night edition.

Another two-hour edition of Fox's So You Think You Can Dance (which will have no North Texas finalists) ran first among 18-to-49-year-olds from 7 to 8 p.m. before a repeat of CBS' Criminal Minds took over. Hockey then had the 9 to 10 p.m. win.

In Wednesday's local news derby results, WFAA8 swept the three-way 10 p.m. competition in total viewers and 25-to-54-year-olds, the main advertiser target audience for news programming.

NBC5 added another pair of 6 a.m. wins and also ran the table at 5 p.m.

WFAA8 and CBS11 tied for first at 6 p.m. in total viewers, with WFAA8 winning outright among 25-to-54-year-olds.
|