Local Nielsen ratings snapshot (Tues., Feb. 5)
02/06/08 10:57 AM
By ED BARK
Super Tuesday turned out to be super-duper for the Fox network and Fox4's 9 p.m. local newscast.
They dominated D-FW's prime-time landscape, winning in all key ratings measurements with a triple-threat combo of American Idol (401,874 total homes), House (289,836 homes) and a 9 p.m. newser (204,590 homes) that easily outdrew the most-watched network Super Tuesday coverage (119,344 homes on ABC).
Even Fox4's 10 p.m. newscast muscled up, running a competitive third in total homes and winning for the first time in recent memory among 25-to-54-year-olds, the main advertiser target audience for news programming. WFAA8 topped the 10 p.m. competition in total homes and ran a smidgen behind Fox4 with 25-to-54-year-olds.
In the cable news arena, CNN's all-night Super Tuesday coverage ran first overall, peaking at 63,326 homes between 8 and 9 p.m. But Fox News Channel had the most-watched single hour, with 75,504 homes in the 9 to 10 p.m. time period.
MSNBC ran third, drawing its largest audience in the 9 to 10 p.m. hour (21,920 homes).
Back in the local news universe, WFAA8 won at 6 a.m. in total homes for the third time in four February sweeps weekdays, with Fox4 a close second. The two stations tied for first among 25-to-54-year-olds.
Belo8 swept the 5 and 6 p.m. competitions in both measurements, although its 6 p.m. margin over Fox4 in the 25-to-54 demo was just one-tenth of a rating point (2,945 viewers).
Super Tuesday turned out to be super-duper for the Fox network and Fox4's 9 p.m. local newscast.
They dominated D-FW's prime-time landscape, winning in all key ratings measurements with a triple-threat combo of American Idol (401,874 total homes), House (289,836 homes) and a 9 p.m. newser (204,590 homes) that easily outdrew the most-watched network Super Tuesday coverage (119,344 homes on ABC).
Even Fox4's 10 p.m. newscast muscled up, running a competitive third in total homes and winning for the first time in recent memory among 25-to-54-year-olds, the main advertiser target audience for news programming. WFAA8 topped the 10 p.m. competition in total homes and ran a smidgen behind Fox4 with 25-to-54-year-olds.
In the cable news arena, CNN's all-night Super Tuesday coverage ran first overall, peaking at 63,326 homes between 8 and 9 p.m. But Fox News Channel had the most-watched single hour, with 75,504 homes in the 9 to 10 p.m. time period.
MSNBC ran third, drawing its largest audience in the 9 to 10 p.m. hour (21,920 homes).
Back in the local news universe, WFAA8 won at 6 a.m. in total homes for the third time in four February sweeps weekdays, with Fox4 a close second. The two stations tied for first among 25-to-54-year-olds.
Belo8 swept the 5 and 6 p.m. competitions in both measurements, although its 6 p.m. margin over Fox4 in the 25-to-54 demo was just one-tenth of a rating point (2,945 viewers).
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