Local Nielsen ratings snapshot (Mon., Nov. 29) -- toweling off after Turkey Day and end of November "sweeps"
11/30/10 11:27 AM
By ED BARK
Reverting to wall-to-wall repeats, CBS still won two of prime-time's three hours in Monday's total viewer Nielsens.
Among the Big Four broadcast networks, it commanded the 8 to 10 p.m. terrain with Two and a Half Men, Mike & Molly and Hawaii Five-0. NBC's first-run episode of Chuck won the 7 p.m. hour.
The Peacock prospered among advertiser-craved 18-to-49-year-olds with its all-new night of Chuck, The Event and Dallas-made Chase. All three hours won their time slots in this key demographic.
ABC's 90-minute edition of the new Skating with the Stars slid into fourth place in total viewers and third among 18-to-49-year-olds, nipping only Fox's House repeat in the 7 p.m. hour. The network's following CMA Country Christmas twanged into third place in both total viewers and 18-to-49-year-olds.
The night's overall top performer, Two and a Half Men, drew 242,400 total viewers.
Over on Fox Sports Southwest, the red-hot Dallas Mavericks' latest win, at home against Houston, drew just 76,183 total viewers opposite ESPN's lackluster Monday Night Football matchup between San Francisco and Arizona (235,474 viewers).
In local news derby results, WFAA8 had a big Monday in the early evening and late night, sweeping the 5, 6 and 10 p.m. competitions in total viewers and 25-to-54-year-olds, the favored advertiser target audience for news programming on most stations.
At 6 a.m., Fox4 and NBC5 tied for the top spot in total viewers, with WFAA8 right behind. But Fox4 had the gold to itself among 25-to-54-year-olds, edging WFAA8 while the slumping Peacock tailed off into a distant third place finish ahead of CBS11's still largely dormant waker-upper.
Reverting to wall-to-wall repeats, CBS still won two of prime-time's three hours in Monday's total viewer Nielsens.
Among the Big Four broadcast networks, it commanded the 8 to 10 p.m. terrain with Two and a Half Men, Mike & Molly and Hawaii Five-0. NBC's first-run episode of Chuck won the 7 p.m. hour.
The Peacock prospered among advertiser-craved 18-to-49-year-olds with its all-new night of Chuck, The Event and Dallas-made Chase. All three hours won their time slots in this key demographic.
ABC's 90-minute edition of the new Skating with the Stars slid into fourth place in total viewers and third among 18-to-49-year-olds, nipping only Fox's House repeat in the 7 p.m. hour. The network's following CMA Country Christmas twanged into third place in both total viewers and 18-to-49-year-olds.
The night's overall top performer, Two and a Half Men, drew 242,400 total viewers.
Over on Fox Sports Southwest, the red-hot Dallas Mavericks' latest win, at home against Houston, drew just 76,183 total viewers opposite ESPN's lackluster Monday Night Football matchup between San Francisco and Arizona (235,474 viewers).
In local news derby results, WFAA8 had a big Monday in the early evening and late night, sweeping the 5, 6 and 10 p.m. competitions in total viewers and 25-to-54-year-olds, the favored advertiser target audience for news programming on most stations.
At 6 a.m., Fox4 and NBC5 tied for the top spot in total viewers, with WFAA8 right behind. But Fox4 had the gold to itself among 25-to-54-year-olds, edging WFAA8 while the slumping Peacock tailed off into a distant third place finish ahead of CBS11's still largely dormant waker-upper.
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